KWHY-TV

On June 19, 1952, John Poole, owner of radio station KBIG (740 AM), filed for a construction permit for a new television station on channel 22 in Los Angeles, which was granted as KPIK on December 20, 1952.[1] It was stated in February that KPIK would debut that fall.[2] Poole announced that the facility, with an effective radiated power of 540,000 watts, would be the most powerful in the country.[3] Construction began in March on a new facility atop Mount Wilson which was proposed to house the UHF television stations proposed for channels 22, 28 and 34 in Los Angeles.[4] The call letters were changed to KBIC-TV, previously housed on the Poole construction permit for channel 46 at Sacramento,[5] on November 10, 1953.[1] KBIC-TV did transmit a test image in 1954, but it never entered program service.[3]

The channel 22 construction permit languished until it was sold in 1962 to the Central Broadcasting Corporation of California for $180,000; the Federal Communications Commission approved the sale in January 1963.[6] On January 25, 1963, the call letters were changed to KIIX (pronounced "kicks"), which proceeded to announce that it would aim its programming at the African American community, as the second station of its kind after WOOK-TV in Washington, D.C.[7] Central established studios at 2330 W. Washington Blvd., a former car dealership where the showroom floor became a studio,[8] and set a program schedule of seven hours a day including kids, teenage and news shows.[7] On March 25, KIIX at last entered program service, more than a decade after the original grant of the construction permit to Poole and 20 days after WOOK-TV launched.[3] 30-year-old Larry McCormick, who had held down morning drive at KGFJ (1230 AM),[3] worked at channel 22, hosting "KIIXville", a daily music hour; Los Angeles Rams players Dick Bass and Pervis Atkins covered sports.[8] Three quarters of the station's staff was black.[8]

KIIX had an ambitious start, but it showed signs of financial distress within months. On August 1, it axed much of its live programming and fired 35 staff, a significant change for a station that once produced all but 30 minutes of its six-hour broadcast day live; instead, KIIX would run two hours of films a day to maintain its license.[9] Los Angeles fire commissioner Fred Kline urged the city council to buy KIIX, valued at $485,000 in mostly equipment, for use as an emergency broadcast outlet and even to broadcast criminal lineups instead of having victims drive to police headquarters.[10] Relief would not come until 1964, when the Coast Television Broadcasting Corporation, sister to the Coast Radio Broadcasting Corporation and its KPOL (1540 AM), acquired the station for a total of $205,000 in cash consideration and assumption of notes.[11]

After being off the air since September 1964, channel 22 returned under its new ownership March 29, 1965—delayed from a planned March 1 start—as KPOL-TV, primarily broadcasting older filmed programming; the station was notable for running a limited commercial inventory, with breaks every 15 minutes during movies and no tobacco or alcohol advertising.[12][13]

The Capital Cities Broadcasting Company acquired KPOL radio and television in 1966 and immediately spun off the television station to Coast stockholders, including KPOL general manager Frederick Custer and channel 22 program director Robertson Scott, for $400,000.[14] The call letters were changed to KWHY-TV on August 15.[1] On November 14, channel 22 would debut a program that would become a fixture for 35 years: an eight-hour program of stock market coverage, from the opening bell of the New York Stock Exchange to the closing bell of the Pacific Coast Stock Exchange.[15] Prior to the launch of the stock market program, the station was not broadcasting during the day.[16] By 1969, The Stock Market Observer, produced by Scantlin Electronics of Los Angeles, aired in four cities.[17] On weeknights, channel 22 showed Spanish-language fare, and weekends included shows in Korean, Japanese and Chinese.[18]

Coast reached a deal to sell KWHY-TV to Zenith Electronics in 1971; channel 22 would have served as the Los Angeles-area outlet for its Phonevision pay television system.[19] The sale application was dismissed the next year.[1]

KWHY-TV in 1976

While Zenith's bid to use channel 22 for subscription television had fallen through, another operator would succeed in July 1978. SelecTV, owned by American Subscription Television, launched with a model whereby subscribers paid per program viewed.[20] This differentiated it from competing ON TV, where subscribers paid a flat fee. By November, SelecTV had signed up 5,000 subscribers.[21] Additionally, KWHY-TV increased its effective radiated power from 107,000 watts to 2.57 million.[22]

In 1981, Burt Harris of Harriscope and SelecTV teamed up to buy KWHY-TV from Coast Television for $5.3 million; SelecTV opted to exercise an option to buy channel 22 after Coast continually opposed the airing of R-rated movies by SelecTV.[23] KWHY-TV took the business news programming through a number of facelifts and distribution expansions. In the 1980s, as cable television's reach expanded beyond Los Angeles, the business news format was reinvented. A complete graphical overhaul was made, creating the first multi-element screen. This showed all of the stock and commodity indexes, two rows of stock ticker tapes and over-the-shoulder real-time pricing information; meanwhile, an anchor read the news live. The service was renamed "The Business Channel". During this time, KWHY became the first station in the country with an automated commercial playback machine, and the first to utilize computer animation from an optical disc player.

SelecTV continued to broadcast, even as subscriber numbers for subscription television dwindled. When ON TV folded in Los Angeles, SelecTV acquired its subscribers. SelecTV was acquired by Telstar in January 1987.[24] Continued erosion of the service's subscriber base led KWHY to start preparing a transition to Spanish-language programming during prime time.[25] SelecTV ceased operating over KWHY after more than a decade of operations on March 31, 1989, having reached a deal to conclude the month after going into bankruptcy; one night, KWHY did not air SelecTV because the station had not been paid.[26]

Without SelecTV, KWHY became a Spanish-language independent station outside of The Business Channel programming on April 1, 1989. It initially aired programming from the Galavision basic cable network, which was at the time preparing to convert to broadcast operations in several cities.[27] However, when Televisa, the owner of Galavision, became a part-owner of Univision, the station ceased broadcasting Galavision programming, carrying a mix of classic movies, game shows and newscasts.

The Business Channel also continued; in 1994, daily market commentator Gene R. Morgan was hit with a $50,000 fine for misrepresenting a stock he underwrote and promoted on his KWHY program.[28] The brand changed to "22 Business News" in 1997 and then "Business News 22" in 1999. On October 4, 1999, KWHY stopped carrying Business News 22, citing a desire to broadcast as a full-time Spanish-language independent due to strong viewer demand. KJLA (channel 57) took over the broadcast of Business News 22 under a time brokerage agreement, and the station announced that it would carry the program on its new digital television station upon its launch; additionally, Business News 22 launched an internet presence at businessnews2000.com.[29] A year later, KJLA discontinued the broadcast of "BizNews 1".[30]

In 2001, following the FCC's decision to allow duopolies (the ownership of two television stations in a single market by one company), Telemundo (which already owned its West Coast flagship, KVEA channel 52) purchased KWHY for $239 million, continuing to operate it as an independent.[31] After NBC purchased Telemundo in 2002, KVEA and KWHY's operations were integrated with NBC owned-and-operated station KNBC (channel 4) at the NBC Studios complex (now The Burbank Studios) in Burbank. NBC Universal (the company that was created through Vivendi Universal's purchase of NBC in 2003) was temporarily allowed to own three stations in the Los Angeles market while FCC regulations normally limited ownership to two. KWHY and KVEA were a duopoly before NBC/Telemundo merged and were allowed to remain co-owned by the FCC pending a decision on the ownership caps.

On September 9, 2007, NBC Universal announced it would place KWHY and its San Juan, Puerto Rico sister station WKAQ-TV up for sale; this came after NBCU's acquisition of Oxygen Media.[32] The stations were taken off the sale market just over three months later on December 21, 2007.

On May 7, 2010, it was reported that NBCUniversal planned to sell KWHY due to its pending merger with Comcast.[33] NBCUniversal and Comcast had been hoping that the FCC would ease its media ownership rules and allow them to own three stations in major markets, but after the FCC's first bid to do so was overturned in court, the agency took no further steps in that direction. On January 26, 2011, NBCU announced that it would sell KWHY-TV to locally based investment firm The Meruelo Group.[34] The deal was approved by the FCC in April and officially closed on July 6, 2011.[35]

Former logo as MundoFox 22 from August 13, 2012 to July 31, 2015.

Former logo as MundoMax 22 from August 1, 2015 to November 30, 2016.

On August 13, 2012, the station became a charter affiliate of MundoFox and effectively served as the network's flagship station. The station also intended to expand its local news programming.[36] In addition, non-network programming, along with the station's classic television program inventory, subsequently moved to a new digital subchannel that launched the same day under the branding Super 22.2.

On July 27, 2015, the station rebranded as MundoMax 22, in accordance with the network rebranding. A month later, on August 31, Meruelo announced that RCN Television, which owned MundoMax, would take over KWHY-TV's sales and marketing as of September 1; RCN also simultaneously took over the operations of the network's Houston affiliate, KUVM-CD, through a similar arrangement.[37]

Former logo used from December 1, 2016 to February 4, 2018

On December 1, 2016, following the demise of MundoMax, KWHY-TV once more began programming a Spanish-language independent format on the station's primary channel. KWHY began to run a broad mix of Spanish language music and entertainment programming (such as Operación Repo, Cuanto Cuesta el Show, Sala de Justicia, Fiesta de Comediantes, Cine Mexicano, Cine a la Cama and Cineteca 22, among others); it also started airing local Spanish-language newscasts produced in Monterrey, Mexico by Milenio Television branded as Noticias 22 Milenio, later shortened to Milenio Noticias, as well as national broadcasts from Milenio Television.

On August 26, 2019, KWHY-DT2 converted from a time lease by the Universal Church of the Kingdom of God to carry their programming to become an affiliate of Retro TV.[38]

The station's digital signal is multiplexed:

KWHY-TV became the first UHF station in the market to sign-on a high definition digital signal in 2001. the station shut down its analog signal, over UHF channel 22, on June 12, 2009, as part of the federally mandated transition from analog to digital television.[40] The station's digital signal remained on its pre-transition UHF channel 42, using PSIP to display KWHY-TV's virtual channel as 22 on digital television receivers.