Cozi TV

After NBCUniversal shut down NBC Weather Plus in December 2008 (shortly after the company, along with Blackstone Group and Bain Capital, purchased The Weather Channel), the company's flagship WNBC in New York City replaced Weather Plus' successor, automated local weather service, NBC Plus, on digital subchannel 4.2 on March 9, 2009, with NBC New York Nonstop, a channel that featured a mix of locally produced news and lifestyle programming.[6]

In June 2010, NBC Local Media appointed former WNBC General manager Tom O'Brien in the newly created position of Executive vice president of Nonstop Network.[7] In October, WNBC sister stations WCAU and WRC-TV respectively launched their own versions of the Nonstop channel in the Philadelphia and Washington, D.C. markets. Chicago's WMAQ-TV launched its own local version in November 2010. NBC's three owned-and-operated stations in California (KNBC in Los Angeles, KNTV in San Jose, California-San Francisco and KNSD in San Diego) collaborated to launch the only regional Nonstop channel, NBC California Nonstop, in January 2011; Nonstop channels were also launched by KXAS-TV in Dallas-Fort Worth, Texas and WTVJ in Miami that same month. Each station's Nonstop subchannel carried eight hours of locally produced programming (usually in the form of additional local newscasts exclusive to the subchannel that were produced by each station for their respective market, and some lifestyle or talk-oriented programs), along with core programming from affiliated production company LXTV (such as Talk Stoop, First Look and Open House – the latter two of which were later picked up by NBC for its Saturday late-night lineup).[8]

NBC Station hired in October 2011 Meredith McGinn as a vice president to leading the development and launch of the network.[9] On November 3, 2011, NBC Owned Television Stations announced that its seven local Nonstop subchannels would become a single national network under the proposed name NBC Nonstop Network (also to have been called NBC Nonstop or Nonstop Network); the format of the national network was originally planned to feature a format similar to the local Nonstop channels, which would have placed the network in direct competition with the Live Well Network.[2][10] An NBC executive indicated that the independently formatted Nonstop channels were performing well, but needed separate programming. NBC stated that the network would carry reruns of classic television series during daytime hours and lifestyle programming at night, and that local stations would be able to preempt the national Nonstop Network programming to carry their own local content. By July 2012, it was announced that NBC was considering using a different name for the national network, with "Bob TV" among the names being put under consideration.[11]

On October 17, 2012, Time Out reported that NBCUniversal would launch a new classic television network (similar to MeTV) called Cozi TV. This turned out to actually be the new name of the retooled national version of NBC Nonstop.[4][12][13] NBC soft launched Cozi TV on its owned-and-operated stations as well as some charter affiliates on December 20, 2012; the network officially launched on January 1, 2013.[14] McGinn was promoted to Senior vice president of Cozi TV and LXTV in July 2013.[9]