Lauv

Leff began writing music at an early age. When he was 12, he started his first rock duo with his friend Mike Wagenheim, and by age 13, the two teens started a metal band. After starting to try and write music, Leff began experimenting with an acoustic guitar and some synth sounds. A few months later, he wrote his own solo acoustic song called Parting Ways. Leff then formed his first solo music project, Somersault Sunday, when he was 14 years old on April 28, 2008. He started it first "as a side project, just for fun," but continued it after receiving enthusiastic online response.[14]

Somersault Sunday is an electro-infused pop rock solo-project. Under the Somersault Sunday project, he was able to release three extended plays namely, Parting Ways EP (2009), Intermission - EP (2010), and Phone Calls & Weekends (2010). Trevor Dahl of Cheat Codes (who was then making music under the moniker Plug In Stereo) featured on his track "Wishful Thinking" from the Intermission EP.[15] The Phone Calls & Weekends EP, was produced by Kevin Gates, who also mixed and produced some of the songs of Never Shout Never, The Ready Set, and Cady Groves. He posted his songs on MySpace along with some song covers, and kept close contact with his fans through the platform. He had a band playing with him during live shows and concerts. Leff was known for his basement concerts in his early middle and high school years.[16]

Leff focused on writing and producing for other artists during college, straying from his personal songwriting style. During his sophomore year, he stumbled upon an interview with Paul Simon, in which Simon described his songwriting approach as a process of uncovering his innermost buried feelings. The interview helped Leff to get in touch with the way he used to write.[17] Afterwards, Leff adopted the stage name Lauv, Latvian for "lion" (lauva), as a nod to his mother's heritage. His first name, Ari, means "lion" in Hebrew, and his zodiac sign is Leo.[13][9]

While getting over a break-up in fall of 2014, he co-wrote "The Other" with Michael Matosic.[8][13] Although he was focused on writing potential songs for other artists, he felt "The Other" worked better as his own song. It would be the first song he released under the name Lauv.[13] With "The Other", he also discovered his stripped-down electronic pop sound.[8] The song is a fusion of rhythm and blues and indie-pop with influence from jazz guitar. The song gained blog attention and, after he uploaded it to SoundCloud in 2015,[8] went viral, peaking at number three on blog aggregator Hype Machine,[13][18] and hitting the Global Top 100 on Spotify.[19]

After graduating from NYU, Lauv signed to the publishing company Prescription Songs.[19]

On September 25, 2015, Lauv released his debut EP, Lost in the Light, which featured "The Other".[20] Then, apart from releasing the single "Question" featuring Travis Mills in 2016, Lauv worked on writing and producing songs for other artists.

Most notably, he co-wrote and co-produced "No Promises" for Cheat Codes and Demi Lovato,[9] which reached number 7 on the Billboard Pop Songs chart.[21] In an interview with iHeartRadio, Lauv stated that he's been friends with Trevor Dahl from Cheat Codes since "back in the Myspace days."[22]

On May 19, 2017, Leff released the single "I Like Me Better",[23] an up-tempo track inspired by his relationship that began shortly after he moved to New York City.[9] It peaked at number 27 on the Billboard Hot 100,[24] earned platinum certification in seven countries (including the US), and gold certification in three.[21]

In 2017, he headlined his own Late Nights, Deep Talks tour, in which he performed in eight cities across the United States. The tour began on May 23 in Los Angeles and concluded on June 7 in New York City. On July 9, he also performed at Summerfest in Milwaukee, Wisconsin.[23]

It was announced on September 4, 2017, that Leff would be joining Ed Sheeran as the supporting act on his Divide Tour in Asia.[25] Several of Ed Sheeran's Asia tour dates were cancelled or rescheduled as a result of injuries he sustained from a bicycle accident, but Leff proceeded with promotional tours in cities such as Manila, Philippines,[26] officially kicking off the Divide Tour with Ed Sheeran in Singapore on November 11, 2017.

Leff embarked on his first world tour, I Met You When I Was 18, in the first half of 2018. The tour began on January 18 in Seattle, Washington and concluded on April 29 in Oslo, Norway. Artists Jeremy Zucker and Ashe joined him as supporting acts in most of the North American tour dates.[27] During the tour, he had a box named "My Blue Thoughts", in which he told fans to write down anything they wanted to and put it inside. He commemorated the notes on his blog mybluethoughts.world.[8] On August 30, 2018, Leff released the single "Superhero", a song inspired by a note from the box.[28] He performed at Lollapalooza in Chicago on August 3, 2018.[29]

In May 2018, Leff released I Met You When I Was 18 (The Playlist), a 17-track collection of new and previously released tracks, including the singles "I Like Me Better" and "The Other", that he had been working on over the course of a few years.[11][24][30] It has also been described as a "playlist" that Lauv updated gradually until completing it in May 2018.[31] It chronicles his move to New York City and the first time he fell in love.[21][31] By August 2018, it had been streamed over 1 billion times on Spotify.[8]

In June 2018, Leff ranked number one on Billboard's Emerging Artists chart, dated June 9. As of September 29, he had been at the top spot of the chart for a total of 13 weeks.[32]

He released the single "There's No Way", a collaboration with Julia Michaels, on September 27, 2018.[33]

In November 2018, Lauv announced his first headlining tour starting the next year in Asia, including India, Singapore, Thailand, Philippines, Hong Kong, Indonesia, and Japan. It began on May 13, 2019, in Mumbai, India and concluded on May 30 in Tokyo.[34]

Lauv released the single "I'm So Tired..." with Troye Sivan on January 24, 2019.[35] They first met at a rehearsal space, and after writing another song that didn't work out, Lauv played Sivan the chorus of "I'm So Tired..." which he had written a few days prior. Sivan liked it and they wrote and recorded the rest of the track together.[31][36] They performed the song on Jimmy Kimmel Live on February 7, 2019.[37]

On April 25, 2019, Lauv released the single and music video for "Drugs & the Internet", which he says he wrote when he was struggling with feelings of emptiness and depression. It is the second single from his debut studio album How I'm Feeling.[38] He also announced that month that he would unveil his debut album How I'm Feeling track by track as it is being recorded, simultaneously with the tour.[39][40] A little under a month later, on May 20, 2019, Lauv held his first ever arena show at the Smart Araneta Coliseum. Lauv also debuted “Sad Forever” during the show, which gave way to becoming the music video for the single. During the concert, Lauv stated that "This is officially the biggest headline show that I ever played," and he wanted to have the video shot in Manila.[41] Eleven days later, on May 31, 2019, Lauv released the single and music video for "Sad Forever".[42] He also announced that all proceeds from the song will 100% be donated to mental health organizations that work to remove stigma around mental illness. He has raised over $150,000 to date.[43][44]

On August 1, 2019, he released "Fuck, I'm Lonely", a collaboration with British singer Anne-Marie for the soundtrack of the third season of 13 Reasons Why. The track was also included on his debut album.[45][46] The album is being promoted with the How I'm Feeling Tour, which began in Washington, D.C. on October 5, 2019, and will conclude in Perth, Australia on November 26, 2020. It will travel throughout the United States, Europe, New Zealand, and Australia. Special guests for the tour include bülow, Chelsea Cutler, and Carlie Hanson.[47][48] He will be supported in the Asian leg of the tour by American singer-songwriter and social media personality mxmtoon.[49] On September 19, 2019, Lauv released "Feelings",[50] Two weeks later, on October 3, Lauv released the single "Sims". A "short film" for the single was released on October 28.[51] On October 18, 2019, Lauv made his debut in K-pop through his collaboration with BTS for the song "Make It Right", which is an ode to ARMY (BTS fans).[52] On November 14, 2020, Lauv teamed up with LANY for Mean It,[53] with the music video following up on December 17.[54] On December 22, 2019, Lauv made his debut in Bollywood through a collaboration with composer Rochak Kohli for the song "Dil Na Jaaneya", which features on the soundtrack of Bollywood film Good Newwz[55]

On January 2, 2020, Lauv released the eighth single and music video for his debut album How I'm Feeling, titled "Changes". The song is about how Lauv attempts to make resolutions to change his life.[56] Two weeks later, on January 16, 2020, Lauv released the ninth single and music video for How I'm Feeling, titled "Tattoos Together". Lauv sings about getting tattoos with his significant other as a way to remember each other should they ever fall out.[57] On February 20, 2020, Lauv released the tenth single and visualizer for How I'm Feeling, titled "Modern Loneliness". The song meant to speak to the "modern" concept of loneliness as defined by Lauv.[58]

On March 6, 2020, Lauv released How I'm Feeling, unveiling three collaborations. “Who” with K-pop sensations BTS,[59] “Canada” with Alessia Cara,[60] and “El Tejano” with Sofia Reyes, with the latter receiving a music video released on May 19.[61] Additionally, singles released the previous year, such as "Mean It" with LANY, "Fuck, I'm Lonely" with Anne-Marie and "I'm So Tired..." with Troye Sivan were added onto the album. Exactly two months later, on May 6, 2020, Lauv followed up with an additional song which he stated was "going to be on the album", titled "Love Like That", which is a song about how Lauv struggles with reciprocating love.[62]

On May 1, 2020, Lauv marked the beginning of Mental Health Awareness Month by teaming up with Alessia Cara, Anne-Marie and Sofia Reyes for a conversation regarding mental health during the COVID-19 pandemic, titled "Breaking Modern Loneliness".[63] On May 22, Lauv once again teamed up with artists mxmtoon and Jeremy Zucker, alongside Vivek Murthy for a three part one-on-one conversation. Each part had a specific conversation which eventually branched off into something broader.

On June 24, 2020, Lauv released the Without You (EP),[64] with tracks such as "Mine", "Dishes", "Love Somebody" and "Miss Me", a demo released by Lauv on SoundCloud a month prior. The music video for the song "Dishes" was also released. Also worth noting is that all songs on the EP were written and produced during the early months of the COVID-19 pandemic.[65] Six days later, on June 30, 2020, Lauv collaborated with Ellie Goulding for "Slow Grenade".[66] Over the remainder of the summer, Lauv collaborated with many artists for a variety of songs, such as "if i were u" with blackbear[67] and "Sweet and Sour" with artists Tyga and Jawsh 685. Most notably, Lauv, alongside Saweetie collaborated with Ava Max for the remixed "second" version of "Kings & Queens", which was released on August 6, 2020, titled "Kings & Queens, Pt. 2".[68]

On October 10, 2020, in honor of World Mental Health Day, Lauv once again teamed up with artists, creators and experts from around the world as part of an effort to erase stigma surrounding mental health with a series of livestreamed conversations which can be found on Lauv's YouTube Channel. On October 13, 2020, Lauv released the single "Fake" with Conan Gray, a song where both Gray and Leff take swipes at fake people who pretend to be their friends although they betray and lie about them behind their backs.[69] On November 13, 2020, he was featured on "Stop Crying Your Heart Out" as part of the BBC Radio 2's Allstars' BBC Children in Need 2020 charity single in the United Kingdom.[70] The single debuted at number seven on the UK Singles Chart on November 20, 2020 – for the week ending date November 26, 2020 –[71] and number one on both the UK Singles Sales Chart and the UK Singles Download Chart.[72] On December 31, 2020, Lauv dropped the surprise single “2021” as a New Years Eve special. "2021" is a song that looks to the incoming year to be brighter and more hopeful than the current year the world had to deal with. Overall, the song welcomes the new year.[73]