List of fastest-selling products
This is a list of the fastest-selling product superlatives. The definition of "fastest-selling" typically refers to sales results in the first week of a product's release, (i.e., which product had the biggest launch). Sometimes, rather than comparing sales figures relative to time, the target to be reached is fixed (e.g. sales at 5 million units), and the comparison is based upon how many weeks it takes to reach it (e.g. 52 weeks vs. 56 weeks).
Books
- 2007 Book – Harry Potter and the Deathly Hallows by J. K. Rowling selling approximately 15 million copies worldwide in its first day.[1]
- 2012 Novel – Erotica novel Fifty Shades of Grey by E. L. James selling more than 100,000 copies in its first week.[2]
Cars
- 2016 Car – Tesla, Inc. Model 3 reservations for over 180,000 units, the record for the highest single-day commitment of cars.[3][4][5] 276,000 units pre-sold in the first 3 days, equivalent to US$11.5 billion .[6][7][8]
- 2014 Car – Tesla, Inc. Model X having advanced sales of over $40 million without any advertising.[9]
- 2012 Car (US) – Toyota Prius c was the fastest selling car model of 2012.[10]
- 2012 Hybrid Vehicle – Ford C-Max Hybrid is the fastest selling hybrid vehicle ever made by Ford.[11]
Consumer electronics
- 2020 PlayStation Console – PlayStation 5 selling 3.4 million consoles in the first 4 weeks.[12]
- 2017 Game Console (Japan) – Nintendo Switch selling 1.3 million units in 1 week.[13]
- 2010 Gaming Peripheral – Kinect selling 8 million units in its first 60 days on sale.[14]
- 2010 Operating System – Windows 7 selling over 90 million licenses in around 4 months.[15]
- 2010 Reader Device – Barnes & Noble Product Nook titles were sold and downloaded almost a million times on Christmas Day alone.[16]
Music
Album
- 2020 Album (worldwide) – Map of the Soul: 7 by BTS reported it had around 4.02 million preorders, making it the best-selling and fastest selling album in 2020.[17]
- 2019 Album (SK) – Map of the Soul: Persona by BTS broke their previous record by selling 2,685,030 units in just five days.[18][19]
- 2018 Album (SK) – Love Yourself: Answer by BTS reaching a preorder amount of 1,511,910 units in its first week.[20][21][22]
- 2018 Album (SK) – Love Yourself: Tear by BTS selling 1,000,000 units in its first week, breaking their own previous record set by Love Yourself: Her, with the highest first week sales in Korean History.[23][24]
- 2018 Album (SK) - Don't Mess Up My Tempo by South Korean-Chinese boy group Exo reached 789,670 preorders in a week.[25]
- 2015 Album (UK) – 25 by Adele selling 800,307 units in its first week.[26]
- 2015 Album (US) – 25 by Adele selling 3,378,000 units in its first week.[27]
- 2015 Album (worldwide) – 25 by Adele selling 3,378,000 units in its first week.[27]
- 2012 Album (UK) – Unorthodox Jukebox by Bruno Mars, selling 136,000 copies in 1 week.[28]
- 2012 Single – Impossible by James Arthur, selling 490,000 copies on 1 week.[29]
- 2012 Single – Live While We're Young by One Direction, reaching #1 in 40 countries immediately after pre-order release on iTunes.[30]
- 2006 Debut Album (UK) – Whatever People Say I Am, That's What I'm Not by indie rock band Arctic Monkeys selling over 360,000 copies in its first week.[31]
- 2002 Debut single (UK) – Anything is Possible/Evergreen by Will Young selling 1.11 million copies in its first week.
- 2001 Album (Japan) – Distance by Hikaru Utada selling 3,002,720 units in its first week.[32]
- 1997 Single (UK) – Candle in the Wind 1997 by Elton John selling 1.5 million copies in its first week.[33]
- 1997 Single (US) – Candle in the Wind 1997 by Elton John selling 3.5 million copies in its first week.[33]
- 1990 Hip hop Album – To the Extreme by Vanilla Ice peaking at #1, staying on the charts for 16 weeks, and selling eleven million copies.
- 1964 Album (US) – John Fitzgerald Kennedy—A Memorial Album, recorded on the day of John F. Kennedy's assassination, sold 4 million copies at 99 cents each within six days of its release.[34]
- 1964 Single (US) – Can't Buy Me Love by The Beatles selling 940,225 copies in its first day.[35]
Concerts
- 2009 Concert (UK) (Cancelled) – Michael Jackson at the O2 Arena, sold out (750,000 tickets) in 4 hours[36]
- 2012 Concert (UK) – The Stone Roses at Manchester's Heaton Park, sold out (220,000 tickets) in 68 minutes.[37]
- 2019 Concert (UK) – BTS at Wembley Stadium, sold out (60,000 tickets) in 90 minutes.[38]
- 2006 Tour (UK) – Robbie Williams sold 1.6 million tickets within 24 hours.[39]
Smartphones
- 2014 Samsung Electronics – Galaxy S5 sold 11 million units during the first month of availability.[40]
- 2014 Apple Inc. – iPhone 6s pre-orders exceeded 4 million units in 24 hours.[41]
- 2012 Apple Inc. – iPhone 5 pre-orders exceeded 2 million in 24 hours of its launch.[42]
Video games
Video games |
---|
Milestones
Title | Platform(s) | Release date | Units sold (gross revenue in brackets) | ||||||
---|---|---|---|---|---|---|---|---|---|
1 hour | 1 day | 3 days | 4 days | 1 week | 2 weeks | 3 weeks | |||
PlayerUnknown's Battlegrounds | Multi-platform | December 20, 2017 | 30,000,000 ($900,000,000)[lower-alpha 1] |
30,000,000 ($900,000,000)[lower-alpha 1] |
|||||
Grand Theft Auto V | Consoles | September 17, 2013 | 11,210,000 ($815,700,000)[lower-alpha 2] |
16,500,000 ($1,000,000,000)[46] |
|||||
Call of Duty: Black Ops | Multi-platform | November 9, 2010 | 5,600,000 ($360,000,000)[lower-alpha 3] |
||||||
Call of Duty: Modern Warfare 2 | Multi-platform | November 10, 2009 | 4,700,000 ($310,000,000)[lower-alpha 4] |
||||||
Grand Theft Auto IV | Consoles | April 29, 2008 | 3,600,000 ($310,000,000)[53] |
6,000,000 ($500,000,000)[54] |
|||||
Halo 2 | Xbox | November 9, 2004 | 2,380,000 ($125,000,000)[lower-alpha 5] |
||||||
Grand Theft Auto: San Andreas | PlayStation 2 | October 26, 2004 | 2,737,000[lower-alpha 6] | ||||||
Final Fantasy VIII | PlayStation | February 11, 1999 | 2,210,000 ($151,000,000)[lower-alpha 7] |
2,500,000[lower-alpha 8] | |||||
Final Fantasy VII | PlayStation | January 31, 1997 | 2,300,000[lower-alpha 9] | ||||||
Sonic the Hedgehog 2 | Mega Drive | November 21, 1992 | 1,500,000[lower-alpha 10] | 1,900,000[lower-alpha 10] | 3,200,000[67] | ||||
Dragon Quest IV | Famicom | February 11, 1990 | 1,300,000 ($98,000,000)[lower-alpha 11] |
1,300,000 ($98,000,000)[lower-alpha 11] |
|||||
Dragon Quest III | Famicom | February 10, 1988 | 1,000,000[69] | ||||||
Out Run | Computers | December 10, 1987 | 200,000 ($2,600,000)[lower-alpha 12] |
250,000[lower-alpha 13] |
Title | Platform(s) | Release date | Units sold (gross revenue in brackets) | ||||||
---|---|---|---|---|---|---|---|---|---|
1 month | 2 months | 3 months | 4 months | 6 months | 9 months | 1 year | |||
PlayerUnknown's Battlegrounds | Multi-platform | December 20, 2017 | 40,000,000[73] | 50,000,000[74] | |||||
Grand Theft Auto V | Consoles | September 17, 2013 | 34,000,000[75] | ||||||
New Super Mario Bros. Wii | Wii | November 12, 2009 | 14,700,000[76] | ||||||
Call of Duty: Modern Warfare 2 | Multi-platform | November 10, 2009 | 11,860,000[77] | 20,000,000[78] | |||||
Wii Fit Plus | Wii | October 1, 2009 | 10,160,000[79] | 12,650,000[76] | |||||
Grand Theft Auto IV | Consoles | April 29, 2008 | 8,500,000[80] | ||||||
Mario Kart Wii | Wii | April 10, 2008 | 15,400,000[81] | ||||||
Grand Theft Auto: San Andreas | PlayStation 2 | October 26, 2004 | 12,000,000[82] | ||||||
Final Fantasy VIII | PlayStation | February 11, 1999 | 3,300,000[lower-alpha 8] | ||||||
Donkey Kong Country | SNES | November 18, 1994 | 6,000,000[83] | 7,000,000[84] | 7,500,000 ($500,000,000)[85] | ||||
Sonic the Hedgehog 2 | Mega Drive | November 21, 1992 | 5,000,000[86] ($450,000,000)[87] |
||||||
Dr. Mario | Multi-platform | November 15, 1990[lower-alpha 14] | 2,500,000[88] | ||||||
Super Mario Bros. 3 | NES | February 12, 1990[lower-alpha 14] | 8,000,000 ($400,000,000)[lower-alpha 15] | ||||||
Dragon Quest III | Famicom | February 10, 1988 | 2,000,000[92] ($143,000,000)[93] |
||||||
Super Mario Bros. | Famicom | September 13, 1985 | 2,500,000 ($72,000,000)[94] |
3,000,000 ($80,000,000)[lower-alpha 16] |
|||||
Pac-Man | Atari 2600 | March 16, 1982 | 1,000,000[lower-alpha 17] | 7,000,000[99] | |||||
Space Invaders | Atari 2600 | March 1980 | 2,000,000[100] |
Regions
- North America
- 2004 – Grand Theft Auto: San Andreas (PlayStation 2) sold 2.06 million units within six days of release.[57]
- 2003 – Pokémon Ruby and Sapphire (Game Boy Advance) sold more than 2.2 million units within two weeks.[101]
- 2002 – Grand Theft Auto: Vice City (PlayStation 2) sold over 500,000 copies within 24 hours of release,[102] and 1.4 million copies within two days.[103]
- 2001 – Metal Gear Solid 2: Sons of Liberty (PlayStation 2) sold 500,000 copies in the United States within two days of release, and 680,000 copies within five days.[104]
- 2000 – Pokémon Gold and Silver (Game Boy Color) sold over 1.4 million units upon its first week of release in the United States.[105]
- 1999 – Pokémon Yellow (Game Boy) sold over 600,000 units upon its first week of release in the United States,[105] and sold more than 1 million copies within ten days.[106]
- 1999 – Final Fantasy VIII (PlayStation) sold more than 1 million units and grossed over $50 million in the United States within 13 weeks.[107][108]
- 1998 – Resident Evil 2 (PlayStation) sold more than 380,000 copies in the United States and grossed over $19 million upon its debut weekend in January 1998.[62] In six weeks, over a million copies were sold in the United States.[109]
- 1997 – Final Fantasy VII (PlayStation) sold more than 330,000 copies and grossed $16.5 million upon its debut weekend in the United States during September 1997,[110] sold more than 500,000 copies in less than three weeks,[111] and one million copies by early December 1997.[112]
- 1997 – Star Fox 64 (Nintendo 64) sold more than 300,000 cartridges in the United States within five days, upon launch in June 1997.[113]
- 1996 – Super Mario 64 (Nintendo 64) sold more than 2 million cartridges and grossed $140 million in the United States within three months.[114]
- 1994 – Donkey Kong Country (Super Nintendo Entertainment System) sold nearly 500,000 cartridges within a month of its November 1994 launch in the United States.[115]
- 1992 – Sonic the Hedgehog 2 (Sega Genesis) sold over 400,000 copies within its first six days of release in November 1992.[66]
- 1992 – Street Fighter II (Super Nintendo Entertainment System) sold over 750,000 cartridges in the United States within six weeks, between July 15 and September 30, 1992.[116]
- 1990 – Super Mario Bros. 3 (Nintendo Entertainment System) sold more than 250,000 cartridges (grossing an estimated $13 million ) within two days of release in the United States.[117]
- United Kingdom
- 2004 – Grand Theft Auto: San Andreas (PlayStation 2) sold an estimated 677,000 copies and grossed about £24 million within two days,[58] and sold over 1 million copies in nine days.[118]
- 2002 – Grand Theft Auto: Vice City (PlayStation 2) sold 250,000 copies within its first week.[58]
- 2001 – Metal Gear Solid 2: Sons of Liberty (PlayStation 2) sold 200,000 copies and grossed £9 million upon its debut weekend.[119]
- 2000 – WWF SmackDown! (PlayStation) sold 120,000 copies upon its debut weekend.[119]
- 1992 – Sonic the Hedgehog 2 (Sega Mega Drive) set a pre-order record with 750,000 cartridges ordered, worth £25 million ($44 million ) at retail.[65][120]
- North America and Europe
- 1994 – Mortal Kombat II (consoles) grossed $50 million in retail sales revenue upon its first week of release in September 1994, out of an initial batch of 2.5 million cartridge shipments.[121]
Platforms
- Nintendo game consoles
- 2020 (Switch) - Animal Crossing: New Horizons sold 13.41 million copies in its first 6 weeks, with 11.77 million selling in the first 11 days.[122][123]
- 2019 (Switch) – Pokémon Sword and Shield sold 6 million copies worldwide (physical and digital) during their launch weekend, and are among the fastest-selling Nintendo Switch games of all time.[124]
- 2018 (Switch) – Super Smash Bros. Ultimate sold 5 million units within its first week,[125] is the fastest-selling Nintendo game of all time[126] and has an all-time high record for launch-month dollars sales for a console exclusive (12 million units sold in 3 weeks).[127][128]
- 2017 (Switch) – Mario Kart 8 Deluxe is considered the fastest selling game in Mario Kart's franchise history with over 1.0 million units sold in its first 3 days (459,000 units in USA in 2 days).[129]
- 2017 (Switch) – Super Mario Odyssey shipped 2 million units in three days.[130]
- 2017 (Switch and Wii U) – The Legend of Zelda: Breath of the Wild is considered Nintendo's fastest selling launch title of all time with 1.3 Million units sold in US alone in its first month (925,000 units on Switch and 460,000 units on Wii U).[131]
- 2013 (Nintendo 3DS) – Pokémon X and Y selling 4 million units in two days.[132]
- PlayStation and Xbox home consoles
- 2018 (PlayStation 4 and Xbox One) – Red Dead Redemption 2 shipped 10 million units within its first two days.[133]
- 2018 (PlayStation 4 and Xbox One) – Monster Hunter: World shipped 5 million units in its first three days.[134]
- 2016 (PlayStation 4) – Final Fantasy XV shipped 5 million units on its first day.[135]
- 2012 (Xbox Live) – Minecraft selling 100,000 units within its first day.[136]
- 2012 (PlayStation Network) – Journey is the fastest-selling game ever released in the SCEA region on the PlayStation Network.[137][138]
- Sega home consoles
- 1992 (Mega Drive/Genesis) – Sonic the Hedgehog sold 2.8 million cartridges worldwide within nine months, from June 1991 through March 1992.[67]
- Personal computer (PC) systems
- 2020 - Cyberpunk 2077 sold 4.72 million pre-ordered PC copies on the first day, becoming the fastest-selling PC game of all time.[139][140]
- 2012 – Diablo III selling 6.3 million units in its first week.[141]
- 2011 (Steam) – The Elder Scrolls V: Skyrim sold 10 million units for the PC, PlayStation 3 and Xbox 360 platforms in about a month and 7 million in the first week.[142][143]
- 1997 – Riven (released October 1997) sold 1,003,414 units and grossed $43.7 million by May 1998.[62]
- 1993 – Myst sold 500,000 CD-ROM units within a year.[62]
Other
- 2019 (2K Games) – Borderlands 3 sold 5 million units within its first five days,[144] making it the most sold game in 2K Games history.
- 2011 (original IP in the United Kingdom) – L.A. Noire becomes fastest-selling original IP in the United Kingdom.[145]
Miscellaneous
- 2014 Jetliner Family – Airbus A320 sold 250 airplanes in one order with list price of $26.6 billion minus discounts.[146][147]
- 2012 Perfume – Lady Gaga Fame by Lady Gaga was the fastest selling perfume after Coco Chanel.[148]
- 2011 Jetliner Family – Boeing 737 MAX sold over 900 airplanes from 13 customers during launch with the real market value of the order is estimated at about $10.5 billion.[149][150]
Notes
- PlayerUnknown's Battlegrounds (PUBG) sold 30 million units during its early access phase, prior to official release,[43] grossing about $900 million.[44]
- Grand Theft Auto V sold 11.21 million units and grossed $815.7 million in its first day,[45] including pre-orders.
- Call of Duty: Black Ops sold 5.6 million units and grossed $360 million in North America and the United Kingdom on the day of its release.[47] After five days, the game grossed $650 million worldwide.[48]
- Call of Duty: Modern Warfare 2 sold approximately 4.7 million units in North America and the United Kingdom during its first 24 hours of release,[49] grossing $310 million.[50][51] After five days, the game grossed $550 million worldwide.[52]
- Halo 2 sold 2.38 million copies in the United States and Canada during its first 24 hours of release in November 2004, grossing about $125 million.[55][56]
- Grand Theft Auto: San Andreas sold 2.06 million units within six days of release in the United States (released 26 October 2004).[57] In the United Kingdom (released 29 October 2004), it sold an estimated 677,000 copies within two days.[58]
- Final Fantasy VIII surpassed the fastest-selling record of Final Fantasy VII.[59] Final Fantasy VIII set a single-day sales record, having sold 2.21 million copies and grossing ¥17.2 billion ($151 million) upon its first day of release in Japan.[60]
- Final Fantasy VIII sold 2.5 million units in Japan within four days and more than 3.3 million units within a month.[61]
- Final Fantasy VII became the fastest-selling video game in history at the time,[62] having sold 2.3 million copies in Japan within three days of its release.[63]
- Sonic the Hedgehog 2 broke video game sales records.[64] In Europe (released 24 November 1992), it set a pre-order record with 1.5 million cartridges ordered.[65] In the United States, it sold over 400,000 copies within its first six days of release.[66]
- Dragon Quest IV sold out 1.3 million cartridges in Japan and grossed an estimated ¥14 billion ($98 million) within one hour during its first day of release.[68]
- Out Run (8-bit home computers) sold more than 200,000 copies within two weeks of release in the United Kingdom, grossing an estimated £1.6 million ($2.6 million) in sales revenue.[70][71]
- Out Run (8-bit home computers) sold over 250,000 copies in the United Kingdom by Christmas 1987.[72]
- North American release date
- Super Mario Bros. 3 sold more than 8 million cartridges in 1990, following its North American release,[89][90] grossing 400 million in 1990.[91]
- Super Mario Bros. sold 3 million cartridges in Japan by early March 1986, grossing an estimated ¥13–15 billion ($77–83 million) in sales revenue.[95][96]
- Pac-Man (Atari 2600) shipped more than 1 million cartridges across the United States in less than a month,[97] out of 3–4 million worldwide pre-orders.[98]
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Sonic the Hedgehog 2 breaks all records for sales of video/computer games
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The degree of anticipation for the games was unprecedented. On its first day in stores, 1.3 million copies of “Dragon Quest 4” sold out in an hour, despite a price tag of 11,050 ($75) yen, higher than for any other Nintendo game.
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From last November 15th until today, we've sold over 7.5 million units of this game around the world - at an average wholesale price of about $70 — or over 500 million dollars in gross sales — all from just one video game. Incidently, that game is called “Donkey Kong Country”.
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Dr. Mario, just released Nov. 15, sold 2.5 million in its first six weeks, of sales.
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Super Mario Bros. 3 sold more than eight million units after its introduction last March.
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Super Mario Bros. 3 did $400 million in business last year, enough to rank it among the top 10 U.S. toy companies by itself.
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But according to Enix, maker of Dragon Quest III, sales of their new product reached 1 million on the first day and surpassed 2 million within a month.
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Nevertheless, Nintendo can claim among its successes Japan's current game best seller, Super Mario Brothers. Introduced in September 1985, sales of the ¥4,900 game soared to 2.5 million copies in just four months, generating revenues of more than ¥12.2 billion (about $72 million).
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Games cost 4,900 yen each (£19) but are discounted to 3,800 yen (£14.50) in Akihabara and similar shopping areas. Nintendo offers 31 cartridges, with the most popular — Super Mario Bros — selling over three million.
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In less than a month, Atari has shipped more than one million Pac-Man cassettes across the country, according to Jeff Hoff, a spokesman for the California-based company.
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