Thai Smile

Thai Smile Airways (Thai: ไทยสมายล์แอร์เวย์) is a Thai regional full-service airline. It began operations in 2012 and is a wholly owned subsidiary of Thai Airways.[1]

THAI Smile Airways
บริษัท ไทยสมายล์แอร์เวย์ จำกัด
IATA ICAO Callsign
WE THD THAI SMILE
Founded19 August 2011 (2011-08-19)
Commenced operations7 July 2012
HubsSuvarnabhumi Airport
Focus citiesChiang Mai International Airport
Frequent-flyer programRoyal Orchid Plus
AllianceStar Alliance (Connecting Partner)
Fleet size20
Destinations32
Parent companyThai Airways (100%)
Headquarters89 Vibhavadi Rangsit Road, Chatuchak, Bangkok, Thailand 10900
Key peopleCharita Leelayudth
Websitewww.thaismileair.com

History

On 20 May 2011, the Thai Airways board announced plans to create a new lower-cost airline, at the time dubbed Thai Wings.[2] The creation of the airline was announced by Ampon Kittiampon, the chairman of Thai's board of directors, on 19 August 2011.[3] It is planned to begin operations in July 2012.[3] According to Ampon, THAI Smile is intended to serve the market gap between low-cost carriers and full service airlines.[3] The name THAI Smile was chosen from a pool of 2,229 entries in a contest to name the airline.[3]

According to an official at Thai Airways, THAI Smile is planned to begin showing an annual profit of about five million baht within two years of the start of operations.[3]

Destinations
Main article: List of Thai Airways destinations

The table on this section is to be relocated to List of Thai Airways destinations.

as of September 2020 THAI Smile flies to 12 destinations in Thailand and 20 destinations in Cambodia, China, Hong Kong, Taiwan, Laos, Malaysia, Myanmar, India.[4]

Country/Territory City/Region Airport Notes Ref
 BangladeshChittagongShah Amanat International AirportTerminated
 CambodiaPhnom PenhPhnom Penh International Airport
Siem ReapSiem Reap International Airport
 ChinaChangshaChangsha Huanghua International Airport
ChongqingChongqing Jiangbei International Airport
ZhengzhouZhengzhou Xinzheng International Airport
 Hong KongHong KongHong Kong International Airport
 IndiaAhmedabadSardar Vallabhbhai Patel International Airport
DelhiIndira Gandhi International AirportTerminated
GayaGaya Airport
JaipurJaipur International Airport
KolkataNetaji Subhas Chandra Bose International Airport
LucknowChaudhary Charan Singh International Airport
MumbaiChhatrapati Shivaji Maharaj International Airport
VaranasiLal Bahadur Shastri Airport
 LaosLuang PrabangLuang Prabang International Airport
VientianeWattay International Airport
 MacaoMacaoMacao International AirportTerminated
 MalaysiaKuala LumpurKuala Lumpur International Airport
PenangPenang International Airport
 MyanmarYangonYangon International Airport
MandalayMandalay International Airport
 TaiwanKaohsiungKaohsiung International Airport
 Thailand Bangkok Suvarnabhumi Airport Hub
Chiang Mai Chiang Mai International Airport Focus city
Chiang Rai Chiang Rai International Airport
Hat Yai Hat Yai International Airport
Khon Kaen Khon Kaen Airport
Krabi Krabi International Airport
Nakhon Si Thammarat Nakhon Si Thammarat Airport
Nan Nan Nakhon Airport
Narathiwat Narathiwat Airport
Phuket Phuket International Airport
Surat Thani Surat Thani International Airport
Ubon Ratchathani Ubon Ratchathani Airport
Udon Thani Udon Thani International Airport


THAI Smile Flight Pass[5]

THAI Smile has a partnership with USA based Optiontown to run a prepaid flight subscription platform called Flight Pass, which enables customers to pre-purchase THAI Smile flights to one or more destinations at the best available price and decide when they want to travel at a later date.

Fleet
Thai Smile Airbus A320-200

As of 31 May 2020, THAI Smile's fleet consists of the following aircraft:[6]

THAI Smile Fleet
Aircraft Config In Service Orders Seating Class Note
U Y Total
Airbus A320-200 320 6 — 12 156 168
32S 14 — 150 162
Total 20 —

Sponsorship

Thai Smile Airways is currently an official sponsor of Thai Honda Ladkrabang and Ratchaburi Mitr Phol.,[7][8]

References
  1. "Thai Smile focuses on turning around unprofitable Thai Airways routes as new AOC is secured". Centre for Aviation (CAPA). 3 April 2014.
  2. "THAI to launch new budget airline". Bangkok Post. 20 May 2011. Retrieved 22 August 2011.
  3. "THAI sister airline launch set for 2012". Bangkok Post. 20 August 2011. Retrieved 22 August 2011.
  4. "Thai Smile Booking and Destinations". Thai Smile. Retrieved 1 May 2020.
  5. "Thai Smile Flight Pass". Thaismile.com. Retrieved 19 March 2020.
  6. Airbus Orders and Deliveries (XLS), accessed via "Orders & Deliveries". Airbus. 31 August 2017. Retrieved 4 October 2017.
  7. ""ไทยฮอนด้า" ทุ่ม 100 ล้าน ลุยไทยลีก ตั้งเป้าท็อป 10". Retrieved 29 January 2017.
  8. "สายการบินแรก!ราชบุรีจับมือไทยสมายล์". Retrieved 15 September 2017.

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