DYRK
DYRK (96.3 FM), broadcasting as 96.3 WRocK, is a radio station owned and operated by Exodus Broadcasting Company.[1] The station's studio and transmitter are located at Room 2016, 20th Floor, Golden Peak Hotel and Suites, Gorordo Ave. cor. Escario St., Cebu City. It operates 24 hours daily.[2][3][4]
City | Cebu City |
---|---|
Broadcast area | Central Visayas and surrounding areas |
Frequency | 96.3 MHz |
Branding | 96.3 WRocK |
Slogan | "The Philippines' Original Lite Rock Radio" |
Programming | |
Language(s) | English |
Format | Soft AC, OPM |
Ownership | |
Owner | Exodus Broadcasting Company |
History | |
First air date | October 2, 1993 |
Call sign meaning | WRocK |
Technical information | |
Licensing authority | NTC |
Class | ABC |
Power | 10,000 watts |
ERP | 30,230 watts |
Links | |
Webcast | Listen live (via TuneIn) |
Website | www |
Background
On October 2, 1993, Exodus Broadcasting Company was established by the Hodreal family and operated as a sister company of ACWS-UBN. It launched WRocK in Cebu province.
On October 6, 2008, it was announced that the Elizalde Group of Companies' Manila Broadcasting Company (MBC) purchased the Manila station DWRK from the Hodreal family, owners of ACWS-UBN and Exodus, for PhP229.6 million. Except for the acquisition price, further terms were not disclosed.[5] While DWRK since then has been under the control of MBC, ACWS-UBN and Exodus retain control of the WRocK provincial stations. In the same year, ACWS-UBN decided to re-establish the original WRocK format via online streaming, branding it as "WRocK Online" through Hayag.com, while DYRK was relaunched as a separate entity from WRocK Online.
In June 2016, the station removed the "Cebu" suffix on its branding". This was done to reflect that DYRK is the sole station bearing the WRocK brand.
On April 2020, DYRK-FM, due to extension of the "enhanced community quarantine" period against the COVID-19 outbreak, 96.3 WRocK temporarily limited their broadcasting hours, from 5:00 am to 9:30 pm.