Laugh Now Cry Later

"Laugh Now Cry Later" is a song by Canadian rapper Drake, featuring vocals from American rapper Lil Durk. It was released as the lead single from Drake's upcoming sixth studio album Certified Lover Boy through Republic Records and OVO Sound on August 14, 2020.[2]

"Laugh Now Cry Later"
Single by Drake featuring Lil Durk
from the album Certified Lover Boy
ReleasedAugust 14, 2020 (2020-08-14)
GenreHip hop[1]
Length4:21
Label
Songwriter(s)
Producer(s)
  • Cardo
  • G. Ry
  • Yung Exclusive
  • Chahayed
Drake singles chronology
"Only You Freestyle"
(2020)
"Laugh Now Cry Later"
(2020)
"Twist & Turn"
(2020)
Lil Durk singles chronology
"Painless 2"
(2020)
"Laugh Now Cry Later"
(2020)
"Eat (Remix)"
(2020)
Music video
"Laugh Now Cry Later" on YouTube

Commercially, the song debuted at number two on the Billboard Hot 100, and number-one in Drake's native Canada. The song received nominations for Best Melodic Rap Performance, and Best Rap Song at the 63rd Annual Grammy Awards.

Background

On August 12, 2020, Drake posted a clip of himself and another person riding jet skis at night on his social media. The post was accompanied by the caption "TMRW MIDNIGHT 🤍".[3][4] Upon release, it turned out that the song's music video also entailed an upcoming collaboration between Drake and Nike, Inc..[5]

Critical reception

Jeremy D. Larson of Pitchfork praised Drake's delivery, calling the song "one of the lightest and breeziest Drake songs to come out in a while". He further described his presence as "effortlessly cool and simple", while "Lil Durk shows up as a perfect counterpart".[6] Complex thought the song was "a vibe, but not an obvious hit record", neither a "by-the-numbers pop radio play or a hard-hitting club record".[7] According to Charles Holmes at Rolling Stone, the song "sounds like Drake featuring Drake", further explaining that the song "is the embodiment of what happens when you surround real Drake with a room full of past Drakes, like a tortured Canadian reboot of Being John Malkovich".[8] Lil Wayne released a version of the song on his No Ceilings 3 mixtape called Something Different which also had a music video.

Music video

The song's official music video was released on August 13, 2020, and was directed by Dave Meyers.[2] It was shot at Nike's headquarters in Beaverton, Oregon, thus receiving criticism for advertising the company and resembling a commercial.[2][8] The video features shots predominantly of Drake engaging in different sporting activities: boxing underwater (as a reference to Muhammad Ali), running on a treadmill in Nike's sports-science lab, and going on a shopping spree in a closed down Nike store with Instagrammer Aggyabby, as well as Durk and Drake riding jet skis and Drake posing in oversized white, and cream colored suits with Durk (as a reference to LeBron James).[9] The video also includes several cameos from athletes, including Kevin Durant, Odell Beckham Jr., and Marshawn Lynch.[7]

Personnel

Credits adapted from Tidal.[10]

  • Drake – lead vocals, songwriting
  • Lil Durk – featured vocals, songwriting
  • Cardo - songwriting, production
  • Alex Torrez - songwriting
  • Allen Ponce - songwriting
  • G. Ry - songwriting, production
  • Yung Exclusive - songwriting, production
  • Rogét Chahayed - songwriting, production
  • Noel Cadastre – recording
  • Noah "40" Shebib – mixing
  • Chris Athens – mixing

Charts

Certifications

Region CertificationCertified units/sales
Canada (Music Canada)[50] 3× Platinum 240,000
New Zealand (RMNZ)[51] Gold 15,000
United Kingdom (BPI)[52] Gold 400,000

Sales+streaming figures based on certification alone.

References

  1. "Drake - Laugh Now Cry Later (feat. Lil Durk)". SoundCloud. August 14, 2020. Retrieved August 30, 2020.
  2. Jenkins, Craig (August 14, 2020). "Somehow, Somewhere Drake Is Still One of Us". Vulture. Retrieved August 16, 2020.
  3. Moorwood, Victoria (August 13, 2020). "Drake teases new music with jet ski promo clip — watch here". Revolt. Retrieved August 16, 2020.
  4. "TMRW MIDNIGHT 🤍". Retrieved August 16, 2020 via Instagram.
  5. Gorsler, Fabian (August 14, 2020). "Drake's Star-Studded "Laugh Now Cry Later" Visuals Appear to Tease a Nike Collab". Highsnobiety. Retrieved August 16, 2020.
  6. Larson, Jeremy D. (August 14, 2020). "Drake: "Laugh Now, Cry Later" [ft. Lil Durk]". Pitchfork. Retrieved August 16, 2020.
  7. Skelton, Eric; McKinney, Jessica; Ritchie, Matthew (August 14, 2020). "6 Takeaways From Drake and Lil Durk's New Song "Laugh Now Cry Later"". Complex. Retrieved August 16, 2020.
  8. Holmes, Charles (August 14, 2020). "These Days, Even Drake Sounds Like Drake Featuring Drake". Rolling Stone. Retrieved August 16, 2020.
  9. Schube, Sam (August 14, 2020). "Drake's "Laugh Now Cry Later" Video Is Extremely Our Vibe". GQ. Retrieved August 16, 2020.
  10. "Laugh Now Cry Later / Drake". Tidal. Retrieved August 16, 2020.
  11. "Drake – Chart History (Argentina Hot 100)" Billboard Argentina Hot 100 Singles for Drake. Retrieved October 29, 2020.
  12. "Australian-charts.com – Drake feat. Lil Durk – Laugh Now Cry Later". ARIA Top 50 Singles. Retrieved August 27, 2020.
  13. "Austriancharts.at – Drake feat. Lil Durk – Laugh Now Cry Later" (in German). Ö3 Austria Top 40. Retrieved August 27, 2020.
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  17. "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – SINGLES DIGITAL – TOP 100 and insert 202034 into search. Retrieved August 24, 2020.
  18. "Danishcharts.com – Drake feat. Lil Durk – Laugh Now Cry Later". Tracklisten. Retrieved September 5, 2020.
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  22. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved August 29, 2020.
  23. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Stream Top 40 slágerlista. Magyar Hanglemezkiadók Szövetsége. Retrieved August 29, 2020.
  24. "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved August 21, 2020.
  25. "Italiancharts.com – Drake feat. Lil Durk – Laugh Now Cry Later". Top Digital Download. Retrieved September 5, 2020.
  26. "Dutchcharts.nl – Drake feat. Lil Durk – Laugh Now Cry Later" (in Dutch). Single Top 100. Retrieved August 21, 2020.
  27. "Charts.nz – Drake feat. Lil Durk – Laugh Now Cry Later". Top 40 Singles. Retrieved September 5, 2020.
  28. "Norwegiancharts.com – Drake feat. Lil Durk – Laugh Now Cry Later". VG-lista. Retrieved September 5, 2020.
  29. "Portuguesecharts.com – Drake feat. Lil Durk – Laugh Now Cry Later". AFP Top 100 Singles. Retrieved August 29, 2020.
  30. Arvunescu, Victor (October 12, 2020). "Top Airplay 100 - Jerusalema face valuri şi în plină toamnă!" [Top Airplay 100 – Jerusalema makes waves even in full autumn!] (in Romanian). Un site de muzică. Retrieved October 12, 2020.
  31. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved August 21, 2020.
  32. "RIAS International Top Charts Week 35". Recording Industry Association (Singapore). Archived from the original on September 2, 2020.
  33. "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 202035 into search. Retrieved September 1, 2020.
  34. "Top 100 Canciones: Semana 34". Productores de Música de España. Retrieved August 26, 2020.
  35. "Swedishcharts.com – Drake feat. Lil Durk – Laugh Now Cry Later". Singles Top 100. Retrieved August 23, 2020.
  36. "Swisscharts.com – Drake feat. Lil Durk – Laugh Now Cry Later". Swiss Singles Chart. Retrieved August 23, 2020.
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  40. "Drake Chart History (Adult Pop Songs)". Billboard. Retrieved January 12, 2021.
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  43. "Drake Chart History (Rhythmic)". Billboard. Retrieved September 29, 2020.
  44. "Top 100 Songs, August 14, 2020 - August 20, 2020". Rolling Stone. Retrieved August 24, 2020.
  45. "Canadian Hot 100 – Year-End 2020". Billboard. Retrieved December 4, 2020.
  46. "Schweizer Jahreshitparade 2020". hitparade.ch. Retrieved December 28, 2020.
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  49. "Rhythmic Songs – Year-End 2020". Billboard. Retrieved December 4, 2020.
  50. "Canadian single certifications – Drake feat. Lil Durk – Laugh Now Cry Later". Music Canada. Retrieved February 4, 2021.
  51. "New Zealand single certifications – Drake feat. Lil Durk – Laugh Now Cry Later". Recorded Music NZ. Retrieved October 3, 2020.
  52. "British single certifications – Drake – Laugh Now Cry Later". British Phonographic Industry. Retrieved January 17, 2021. Select singles in the Format field. Select Gold in the Certification field. Type Laugh Now Cry Later in the "Search BPI Awards" field and then press Enter.
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