Perimeter Mall

Perimeter Mall is a shopping mall in Perimeter Center, Dunwoody, Georgia, a suburb of Atlanta, near the interchange of Interstate 285 (the Perimeter) and Georgia State Route 400. It is the second largest shopping mall in the state of Georgia, the largest being the Mall of Georgia in Buford, Georgia.

Perimeter Mall
Interior of Perimeter Mall
LocationDunwoody, Georgia, US (with an Atlanta mailing address)[1]
Address4400 Ashford Dunwoody Road
Opening date1971 (1971)
ManagementBrookfield Properties Retail Group
OwnerBrookfield Properties Retail Group
No. of stores and services158
No. of anchor tenants4
Total retail floor area1,564,046 sq ft (145,304.6 m2)
No. of floors2 (3 in anchors)
Parking7,700
Public transit accessMARTA:
  Red Line
at Dunwoody station
Websitewww.perimetermall.com
[2]

The mall is anchored by Dillard's, Nordstrom, Von Maur, and Macy's.

Perimeter Mall is different from other shopping malls in Atlanta in that it includes open-air shops, upscale restaurants, and salons, connected by gardens and paths. It also features valet parking.

It can be accessed by MARTA's Dunwoody station, which opened at the southwest corner of its parking lot in 1996.

History

Perimeter Mall opened in 1971 and was the fourth mall to open in DeKalb County, after Avondale Mall in 1964, North DeKalb Mall in 1965, and the Gallery at South DeKalb in 1968. Its original anchor stores were Rich's and JCPenney, which made it very similar in design and layout to the nearby Greenbriar Mall. Perimeter Mall was the first mall in metro Atlanta to be located outside of I-285.

In 1977, the first Great American Cookie Company store opened at the mall.[3]

In 1982, an additional wing that included a Davison's was added. This gave the mall a T shape. Davison's became Macy's in 1986.

A brand new 5-level parking garage was built in November 1997.[4]

On February 20, 1998, Nordstrom opened its first location in the Southeast, a 3-level 230,000 square foot store in the mall.[5] The same year Nordstrom opened, the mall was expanded again.[6]

Cheesecake Factory would officially open at Perimeter Mall in 2000.[7] JCPenney closed that same year, and the store was demolished to make way for a new Dillard's, which opened in 2005.

The Rouse Company, the original owner of the mall, sold the property to General Growth Properties in 2003.

Rich's became Rich's-Macy's in 2003 and the original Macy's closed and became Bloomingdale's the same year. Rich's-Macy's became just Macy's in 2005.

On January 4, 2012, Macy's announced that it would close the Bloomingdale's location in the mall. On January 5, Von Maur announced that it would take over that location and would set up its second location in Georgia at the mall.[8][9]

In 2013, the food court was renovated and a Chipotle Mexican Grill was added.[10]

In 2015–2016, the mall underwent renovations including new ceramic flooring, new lighting, modern seating areas, updated restrooms and new signage. Some of the mall's original 1970s decor was replaced.[11]

In March 2016, the Pinkberry location in the mall closed. It had opened in 2014.[12]

In March 2017, the Bebe Stores location in the mall closed.[13]

Anchors

Current anchors

Former anchors

References
  1. "Mall Hours, Address, & Directions | Perimeter Mall". Perimeter Mall Official Website. Brookfield Properties Retail Group. Retrieved January 29, 2020. 4400 Ashford Dunwoody Road, Atlanta, GA 30346 - Please use the following tools provided to determine what territory the mall lies in: A GIS interactive map published by Fulton County highlighting Atlanta's city limits (portions of Atlanta extend into DeKalb County where the mall is physically located) and a city boundary map published by the city of Dunwoody - Perimeter Mall is not in Atlanta city limits if you type in the mall's address on either link.
  2. "Perimeter Mall". Brookfield Properties Retail Group.
  3. Newmark, Avery (May 18, 2018). "8 things you didn't know about Atlanta's Great American Cookies". The Atlanta Journal-Constitution.
  4. "Development Digest". National Real Estate Investor. March 1, 1998.
  5. "Nordstrom Perimeter Mall grand opening". The Atlanta Constitution.
  6. Lamm, Marcy (June 15, 1998). "Malls lead the way as shopping habits undergo revolution". American City Business Journals.
  7. "Cheesecake Factory Perimeter Mall grand opening". The Atlanta Constitution.
  8. Kass, Arielle (January 5, 2012). "Von Maur to replace Bloomingdale's at Perimeter Mall". The Atlanta Journal-Constitution.
  9. "Perimeter Mall Bloomingdale's closing". American City Business Journals. January 4, 2012.
  10. Murchison, Adrianne (September 12, 2013). "Popular Chipotle Opens Another Area Restaurant Inside Perimeter Mall". Patch Media.
  11. Kendall, Janet Jones (April 17, 2015). "Renovations will boost Perimeter Mall". American City Business Journals.
  12. Zusel, Yvonne (March 1, 2016). "Pinkberry closes at Perimeter Mall, Freshii closes at Lenox Square". The Atlanta Journal-Constitution.
  13. Northam, Mitchell (April 21, 2017). "Bebe closes stores across nation; 63 jobs impacted in Georgia". The Atlanta Journal-Constitution.

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