Red by HBO

Red by HBO (formerly Screen Red, but simply known as Red) is a Southeast Asian pay television movie channel. It is a joint venture between HBO Asia and the Hong Kong studio Mei Ah Entertainment. Launched in 2010, the channel focuses primarily on films from Asian countries, all of which are presented in their original language and with localized subtitles available.[1] Unlike other HBO Asia channels, Red by HBO has a commercial break on their movies and series.

RED by HBO
CountrySingapore
Broadcast areaAsia (except Hong Kong)
SloganAsian stories you love
HeadquartersLorong Chuan New Tech Park, Singapore
Programming
Language(s)Various
Picture format1080i HDTV
(downscaled to 480i/576i 16:9 or letterboxed for the SDTV feed)
Ownership
OwnerHBO Asia Pte. Ltd.
(WarnerMedia International)
Sister channels
History
Launched12 April 2010 (2010-04-12)
Former namesScreen RED (2010-2015)
Links
Websitewww.redbyhbo.com
Availability
Streaming media
HBO GoWatch live

In October 2015, the network re-branded as Red by HBO; the rebranding signified a widening in the channel's scope to cover all of Southeast Asia (in addition to China, Japan, and South Korea), and a new on-air appearance meant to evoke contemporary interpretations of Asian imagery.[2]

See also

References

  1. "Red Screen Re-Branding Becomes Red By HBO". JarkartaKita. 1 October 2015. Retrieved 4 December 2018.
  2. "Screen Red is now simply Red". Manla Standard. Retrieved 27 April 2016.
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