Virgin Radio (France)

Virgin Radio is a French private musical category D radio (category C for local stations). The whole works like a broadcasting network, the local antennas broadcasting a program during the pick-up, and the national program the rest of the time. Virgin Radio has been the new name for Europe 2 since January 1, 2008.

Virgin Radio
Broadcast areaFrance: Metropolitan France (FM)
Frequencyvarious
Slogan"Pop Rock Electro" (from 9/2013)
Programming
FormatRock/pop/dance
Ownership
OwnerLagardère Active
Europe 1
History
First air date
1986
(as Europe2, relaunched as "Virgin Radio" 1/1/2008)
Links
Websitewww.virginradio.fr

Virgin Radio broadcasts singles and songs by electro-rock & pop artists. Classified in the category of contemporary adult radios, it is in line with Europe 2 and primarily targets young adults. Positioned since the summer of 2012 on an electro-rock & pop format, the station has known since its creation a number of editorial changes, moving from rock to electro soft rock, to pop-soul, then to hits.

History (2007 to 2014 and 2017 to 2020)

Year 2007

It was on 17 July 2007}} that the CSA accepted the name change from Europe 2 to Virgin Radio. Lagardère Active, owner of the radio station, has undertaken not to broadcast any advertising messages for other products of the Virgin group, nor to refer to them during broadcasts.[1] This request was first contested in court by the radios NRJ and Skyrock but their request was rejected.[2]

Year 2008

On 1 January 2008}} at midnight, following the Happy Rock Hours, the best of 2007 show, Europe 2 officially became Virgin Radio after the broadcast of a brief history retracing the history of Europe 2, and the top launch times announced by Richard Branson. To inaugurate this new station, DJ Zebra hosted the first 6 hours of the air. The rest of the program schedule is almost identical to that of Europe 2.

In July 2008}}, Virgin Radio is managed by Jean-Christophe Lestra (Managing Director of the Lagardère musical radios pole and also President of Lagardère Active Radio International) and Sam Zniber (Director of musical radios programs de Lagardère and Vice-President Programming of Lagardère Active Radio International). A few days after the radio polls concerning the period March - April 2008, on July 26, Virgin Radio decided to part with the slogan Get more.

At the start of the school year 2008, several key figures from Europe 2 leave the station. They are the animators Nagui and Manu [3] which are replaced by Cauet, who is back on the air with Le morning de Cauet ;[4] of the host Kash who joins NRJ to replace Bruno Guillon at the head of 6/9 [5] and Albert after eight years spent at the two stations, also leaving for NRJ. The slogan also changes (Rock Star Music) as well as the skin. Bruno Guillon, ex du 6/9 from NRJ also arrives, with Camille Combal, on the station at the end of the afternoon.[6] They animate "Le 17/20". Bruno Guillon therefore exchanges his place with Kash. On 23 December 2008, Éric Madelon in turn left the station, giving way to Clément, defector of the show called Talk on Fun Radio.

Year 2009

On 29 April 2009, Gaël Sanquer, defector of Fun Radio, where he held the post of head of channel and head of musical programming, was appointed director of programs for Virgin Radio.

In June 2009, Jean-Pierre Sablier and Sébastien Cauet present their last show. In the weekend of 11 and 12 July 2009, Léo Lanvin and DJ Zebra also make their last after being respectively 12 and 18 months on Virgin Radio . Between 1 and 15 July 2009, three new hosts are arriving on Virgin Radio: Déborah Grunwald (ex Fun Radio) David Mantaul alias "Ti 'Dav "(ex Skyrock) and Léo Cuenca (ex Radio FG). On July 31, 2009 at 9 p.m., Sébastien Séfrin definitely turned the page on Virgin Radio after 13 seasons of presence.

On 24 August 2009, Bruno Guillon, Christina Guilloton and Arthur Pillu-Périer recover the morning with the eponymous program Bruno Guillon , from 5:30 a.m. to 9:00 a.m., replacing Cauet, while Camille Combal hosts the after-work from 6:00 p.m. to 8:00 p.m. with "Camille Combal and her orchestra" .

Beginning December 2009, Sam Zniber is replaced by Jean Isnard at the head of Virgin Radio. This is the third direction in 2 years of existence. During the whole month of December 2009, listeners were able to vote for the 100 songs pop rock from 2000s. On 1 January 2010, the results were revealed with a landslide victory for the group Muse (four titles in the top 7 rankings, including the first three places).

Year 2010

Beginning August 2010, Deborah leaves the station. Gaël Sanquer also, joining NRJ, he is replaced by Denis Rostagnat (ex: NRJ Group and Rouge FM). Florian Gazan, another flagship host of 6/9 sur NRJ , joined Bruno Guillon at the morning,[7] now broadcast from 5 a.m. to 9 a.m. Arthur Pillu-Périer, on the contrary, leaves Bruno Guillon for the program Camille Combal et son orchester , now broadcast from 5 p.m. to 8 p.m. then, during the year, from 5 p.m. to 7 p.m. h.

On 1 September 2010, the inter-union of Virgin Radio and RFM called on the employees to strike to denounce a plan to massively close the local stations of these 2 stations. This is a historic first since the creation of the group.[8]

Faced with the collapse of the audience since the beginning of 2010, the choice is made to abandon the pop rock format and add dance and R'n'B in the playlist and increase rotations.

Year 2011

As of 3 January 2011, the slogan changes for the fifth time since the creation of the radio station and becomes' 'Un MaXx' de Tubes' ',[9] a slogan already used by Europe 2 a few years earlier.

Denis Rostagnat is leaving the post of program director at the beginning of April. He is replaced by Thomas Plessis, also director of radio programs and internet development at Lagardère Active Radio International. The latter will leave the group in May 2012 to join Cyril Hanouna on the channel D8 and devote himself to his production activities. He will be replaced by Roberto Ciurleo.

Between 2010 and 2011, the distribution of dance titles increased by 22%.[10]

In July 2011, after 3 seasons with Virgin Radio, Bruno Guillon and his team joined Fun Radio to replace Manu in the morning; it is also the departure of Ti'Dav for the Mouv ', of Thomas Caussé for OÜI FM, and especially of Philippe Despont who after 13 years with Europe 2 and Virgin Radio joined RFM to liven up weekend mornings. At the start of the 2011 school year, it was Cyril Hanouna who hosted "Hanouna le matin" with Énora Malagré, a defector from NRJ. For his part, Camille Combal hosts the "Soir Show" from 9pm to midnight.

Year 2012

Beginning June 2012, the group Lagardère Active announces its intention to sell all or part of the capital of Virgin Radio, whose audiences are in free fall. Goom Radio, bouquet of webradio s expressed interest in a takeover of Virgin Radio, but the operation was ultimately unsuccessful.[11]

At the end of the 2011-2012 season, Greg di Mano left Virgin Radio, Léo Cuenca joined RFM, Camille Combal saw his program "Le Soir Show" stop for lack of audiences sufficient. On 27 August 2012, Cyril Hanouna leaves for a second season of Hanouna le matin with a renewed team while a new musical show, Le Lab , hosted by Double F, airs every evening between 9 p.m. and 2 a.m. The grid will run for several months with a very small number of animators. On this occasion, the radio adopts a new slogan: The Pop Music Playlist.

Year 2013

A new schedule has been set up on 26 February 2013}} and allows the return of Albert Spano, a former host of Europe 2. He takes the 9h / 13h box. The evenings of the weekend are animated by DJ Zébra, who also makes his return.

On 28 March 2013}}, Denis Olivennes, chairman of Lagardère Active, which owns Virgin Radio, declares that a takeover offer for 20% of the capital of the radio had been made by NRJ, but no firm offer had been received, and Virgin Radio was no longer for sale.[12]

In June 2013, after two seasons in the morning program, Cyril Hanouna announced his departure for Europe 1. The end of the season also marks the departure of Double F, which ends ten years of airing on Europe 2-Virgin Radio. On 26 August 2013, two new shows were aired: first Virgin Tonic hosted by Christophe Beaugrand and Florian Gazan , and then also "Enora in the evening", a free antenna hosted by Énora Malagré.

The resort's slogan is evolving. The Pop Music playlist becomes the Pop-Rock-Electro playlist but despite this, audiences continue to decline with only 4.1% in November 2013.

Year 2014

On 5 March 2014 on radio, the station inaugurates a new studio, Studio Indochine [13]

On 20 March 2014 on radio, the station launches into television. Lagardère Active after having sold the channel Virgin 17 to Bolloré is launching a new low-cost channel, capturing radio broadcasts and broadcasting together, the budget of which should not exceed two million euros per year. It is present on the internet as well as on ADSL networks. The channel broadcasts concerts, film clips and music videos. The station should also get closer to the group Melty and create around thirty web TV on YouTube.[14]

In May 2014, following poor audiences, the show Énora le Soir was reduced by one hour while Jean-Michel Maire joined the 'team. On 4 July 2014, Albert Spano left Virgin Radio for the second time after 16 months at 9 am / 1 pm to join RFM, in order to host this same time slot. At the same time, DJ Zebra is leaving the station while Christophe Beaugrand joins RTL. On 25 August 2014, Camille Combal is back to host the second season of Virgin Tonic with Laure Cohen and Clément Lanoue.

Year 2017

On 29 June 2017, Camille Combal announces that he is back for a final season at the head of Virgin Tonic with Clément / Nico / Ginger and Mélanie. On July 2, 2017, Lionel, emblematic host of the station, announces his departure from the station for the reason that he is planning a trip around the world. On July 7, 2017, Morgan, host of 4 to 9 p.m. on Virgin Radio national, announces his departure from the station to join Mouv '. His replacement is known, it will be Victor, host of Virgin Radio Provence. Cauet announced on August 21, 2017 on his Facebook page that he will be host from 6 p.m. / 9 p.m. from August 29 on Virgin Radio with the name issue "Cauet let go ".

Year 2018

Camille Combal takes over for (finally) a new season (5) of Virgin Tonic between 7am and 10am with Ginger, Nico, Clément and Mélanie. Lionel Virgile takes the 10h - 12h on weekdays in place of Pierre-Alex who is transferred in the morning of the weekend 6h - 12h Marion returns to her place a year ago at 12 p.m. - 4 p.m. Victor takes over from the 4pm with the local national program until 8pm (instead of Cauet who returned to him on NRJ). Also with Victor from 8 p.m. to 9 p.m. it's Top VirginRadio and from 9 p.m. to midnight it's WorldOfPop.

Year 2019

Camille Combal is still there for the sixth season of Virgin Tonic between 7 a.m. and 10 a.m. always with Ginger, Nico, Clément and Mélanie. Lionel Virgile and Marion left the station to devote themselves to other projects, they are replaced by Paul de Montreuil (ex. Radio FG) from 10h to 12h and Julien (ex. Mouv) from 12h to 16h. The local program is maintained from 4 p.m. to 8 p.m., in National with Victor who is also responsible for Le Top VirginRadio from 8 p.m. to 9 p.m. finally the 9 pm - 12 am of the station is provided by Amandine with the best Of of the morning.

Year 2020

In September, Camille Combal gave way to Manu Payet for the seventh season of Virgin Tonic, while keeping his team (Ginger, Nico, Clément and Mélanie).

References

  1. The CSA authorizes the Lagardère group to rename Europe 2 to Virgin Radio , a-use-the-brand-vir-12228.php dispatches imedias (radio)
  2. NRJ and Skyrock lose their lawsuit against Europe 2 dispatch imedias (radio)
  3. Jean-Marc Morandini (11 June 2008). "Nagui leaves Virgin Radio and could arrive on Europe 1". jeanmarcmorandini.com. Retrieved December 30, 2010.
  4. Julien Mielcarek (June 12, 2008). "Virgin Radio / Nagui: "I want to stop the morning radio"". ozap.com. Retrieved December 30, 2010.
  5. Thibault Leroi (June 23, 2008). "NRJ - Kash takes the lead of "6/9"". radioactu.com. Archived from the original on September 28, 2011. Retrieved December 30, 2010.
  6. “Bruno Guillon and Camille leave NRJ for Virgin Radio” Morandini's blog
  7. Christophe Vannier (August 11, 2008). "Virgin Radio - Florian Gazan joins Bruno Guillon at the start of the school year". radioactu.com. Retrieved December 30, 2010.
  8. "RFM / VR strike on 1st September" Virgini.fr
  9. "Virgin Radio will change format from January". gameblog.fr. 30 December 2010. Retrieved December 30, 2010.
  10. "Report Radio TV Clubs Year 2011". yacast.fr. 2012. Retrieved 11 February 2012. download pdf file "Radio TV Clubs Year 2011 Report" see page 5
  11. "Lagardère could sell Virgin Radio to Goom". lexpress.fr. July 11, 2012. Retrieved March 28, 2013.
  12. "Denis Olivennes argues that Virgin Radio is not for sale". lexpress .fr. March 28, 2013. Retrieved March 28, 2013.
  13. Pascal (28 February 2014). "Virgin Radio: inauguration of the Indochine studio". leblogtvnews.com. Retrieved 5 March 2014.
  14. Enguérand Renault; Caroline Sallé (4 March 2014). "The Lagardère group will launch with Melty 30 channels on Youtube around Virgin Radio". lefigaro.fr.
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