WHHD

WHHD (HD98.3) is a Top 40 station serving the Augusta, Georgia metro area. It is owned by Beasley Broadcast Group, Inc., through licensee Beasley Media Group, LLC, and is licensed by the Federal Communications Commission (FCC) to Clearwater, South Carolina to broadcast at 98.3 FM with an effective radiated power (ERP) of 11.5 kW. Its studios are located just two blocks from the Augusta-Richmond County border in unincorporated Columbia County, Georgia and the transmitter is in Martinez, Georgia. It is the only Top 40 formatted station in the Augusta market, and does not broadcast on HD radio, even as the callsign claims to be in HD.

For the radio station that formerly carried these call letters, see WBCG.
WHHD
CityClearwater, South Carolina
Broadcast areaAugusta, Georgia
Frequency98.3 MHz (HD Radio)
BrandingHD98.3
SloganAll The Hits
Programming
FormatTop 40 (CHR)
Ownership
OwnerBeasley Broadcast Group, Inc.
(Beasley Media Group Licenses, LLC)
History
First air date
April 1987 (as WCNA)
Former call signs
WCNA (1987-1993)
WSLT (1993-2006)
Call sign meaning
W Hit music in HD radio
Technical information
Facility ID24148
ClassC3
ERP11,500 watts
HAAT148 meters (486 feet)
Transmitter coordinates
33° 30' 44" N, 82° 04' 48" W
Links
WebcastListen Live Link (High)
Listen Live Link (Low)
Listen Live Player
WebsiteHD983.com

History

98.3 signed on as WCNA in April 1987 with an easy listening format. It became WSLT in 1993 with an adult contemporary format under the handle "Lite 98.3".

In February 2006, the station dropped the AC format and aired a loop of a brief snippet of Gorillaz's "Feel Good Inc." (the laughing heard in the beginning and end of the song) nonstop for 24 hours. When the stunt ended, "HD98.3" was born with a CHR format, filling the void left when the former WZNY flipped to country as WIBL a little more than a year previous.

See also


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