Speak Now World Tour

The Speak Now World Tour was the second concert tour by American singer-songwriter Taylor Swift, was launched in support of her third studio album Speak Now (2010). The tour began on February 9, 2011 in Singapore and ended on March 18, 2012 in Auckland, New Zealand.

Speak Now World Tour
Tour by Taylor Swift
Location
  • Asia
  • Europe
  • North America
  • Oceania
Associated albumSpeak Now
Start dateFebruary 9, 2011 (2011-02-09)
End dateMarch 18, 2012 (2012-03-18)
No. of shows110
Supporting acts
Attendance1,642,435
Box officeUS $123.7 million ($137.76 million in 2019 dollars)[1]
Taylor Swift concert chronology

The tour received a positive reception from critics, lauding the visuals as well as Swift's connection with her audience and stage performance. It was ranked 10th in Pollstar's "Top 50 Worldwide Tour (Mid-Year)", earning over $40 million.[2] At the conclusion of 2011, the tour was placed fourth on Pollstar's annual "Top 25 Worldwide Tours", earning $104.2 million with 100 shows.[3] This made it the highest-grossing female and solo tour of 2011.

Multiple dates across the North American leg were recorded and released for a concert film and live album—both entitled Speak Now World Tour – Live—on November 21, 2011.

Background and development

I’m so excited to go back out on tour again in 2011! The 'Fearless Tour' was so much fun and even more unforgettable than I ever imagined, and I can't wait to get back out and play my new music from Speak Now! The fans have been so amazing and I'm thrilled to play in new cities around the world and meet even more of my fans in 2011![4]

While promoting Speak Now, Swift mentioned her excitement for her upcoming tour. She stated that the tour was going to be "big" and "extensive".[5] On November 23, 2010, various media outlets—including Billboard magazine announced the second tour by Swift.[6] It follows her successful Fearless Tour which played for over 100 dates in over five countries. The tour marked the singer's first tour to perform in stadiums. Before the tour commenced, Swift performed "The Allure of Taylor Swift" aboard the MV Allure of the Seas at the Allure of the Seas Aquatheater, as a part of Royal Caribbean Cruises on January 21, 2011 in Cozumel, Mexico.[7] Swift used Tom Petty's "American Girl" as her entrance song.[8]

Arm lyrics
Swift performing during the Speak Now World Tour in 2012 with lyrics from Natasha Bedingfield's "Neon Lights" on her arm

During the North American and Australasian tour legs, Swift wrote different song lyrics, and occasionally quotes from famous speeches and movies, on her left arm for each performance. She has said that the lyrics should be viewed as a nightly "mood ring"[9] and The New Yorker has cited the practice as an example of Swift's "keen understanding of what fuels fan obsession in the first place: a desire for intimacy between singer and listener".[10]

Acoustic cover versions

Swift performed many acoustic cover versions during her North American tour. In each city, she paid tribute to a homegrown artist.[11] She has said the cover versions allowed her to be "spontaneous" in an otherwise well-rehearsed show: "You'll have a lot of people who will come to more than one show, and I want them to get a different experience every time."[12]

Set list

The following set list is from the May 27, 2011 show in Omaha, Nebraska. It is not intended to represent all dates throughout the tour.[13]

  1. "Sparks Fly"
  2. "Mine"
  3. "The Story of Us"
  4. "Our Song"
  5. "Mean"
  6. "Back to December" (contains elements of "Apologize" and "You're Not Sorry")
  7. "Better Than Revenge"
  8. "Speak Now"
  9. "Fearless" (contains elements of "Hey, Soul Sister" and "I'm Yours")
  10. "Last Kiss"
  11. "You Belong with Me"
  12. "Dear John"
  13. "Enchanted"
  14. "Haunted"
  15. "Long Live"
Encore
Notes
  • During the Asian and European legs, "Mean", "Our Song", and "Haunted" were not performed. Additionally, "Fifteen" was performed in place of "Last Kiss".
  • During the show in San Jose, Swift covered Train's "Drops of Jupiter".[14]
  • Starting with the concert in Denver, "Ours" was added to the set-list.
  • During concerts in Oceania, "Safe & Sound" was performed during the encore, except the second performance in Auckland, where "Eyes Open" was performed instead.
Special guests[15]

Swift surprised fans throughout the tour with special guests, and they performed a duet with Swift.

Tour dates
List of concerts showing date, city, country, venue, opening acts, attendance (tickets sold / total available), and gross revenue[16][17][18][19]
Date City Country Venue Opening acts Attendance (tickets sold / total available) Revenue
February 9, 2011 Singapore Singapore Indoor Stadium Sezairi Sezali 8,964 / 8,964 $916,850
February 11, 2011 Seoul South Korea Olympic Gymnastics Arena N/A 4,725 / 4,725 $385,374
February 13, 2011 Osaka Japan Osaka-Jo Hall 6,953 / 6,953 $758,113
February 16, 2011 Tokyo Nippon Budokan 15,955 / 15,955 $1,738,227
February 17, 2011
February 19, 2011 Quezon City Philippines Smart Araneta Coliseum Sam Concepcion 12,667 / 12,667 $859,037
February 21, 2011 Hong Kong AsiaWorld–Arena Saito Johnny 12,573 / 12,573 $1,030,633
March 6, 2011 Brussels Belgium Forest National Tom Dice 4,622 / 4,622 $219,212
March 7, 2011 Rotterdam Netherlands Sportpaleis van Ahoy 4,799 / 4,799 $248,314
March 9, 2011 Oslo Norway Oslo Spektrum N/A 8,650 / 8,650 $815,246
March 12, 2011 Oberhausen Germany König Pilsener Arena Martin & James 6,082 / 6,082 $370,028
March 15, 2011 Milan Italy Mediolanum Forum Emma Marrone 3,421 / 5,585 $153,303
March 17, 2011 Paris France Zénith Paris N/A 3,598 / 3,598 $201,781
March 19, 2011 Madrid Spain Palacio de los Deportes The Bright 3,962 / 3,962 $251,864
March 22, 2011 Birmingham England Genting Arena Martin & James 9,339 / 9,339 $508,854
March 25, 2011 Belfast Northern Ireland Odyssey Arena Ryan Sheridan 8,058 / 8,058 $379,001
March 27, 2011 Dublin Ireland The O2 8,681 / 8,681 $419,806
March 29, 2011 Manchester England Manchester Evening News Arena Martin & James 10,488 / 11,622 $580,558
March 30, 2011 London The O2 Arena 15,265 / 15,681 $891,152
May 27, 2011 Omaha U.S. Qwest Center Omaha Needtobreathe 26,992 / 26,992 $1,717,104
May 28, 2011
May 29, 2011 Des Moines Wells Fargo Arena 13,149 / 13,149 $862,771
June 2, 2011 Sunrise BankAtlantic Center 24,077 / 24,077 $1,582,951
June 3, 2011
June 4, 2011 Orlando Amway Center 12,262 / 12,262 $791,980
June 7, 2011 Columbus Nationwide Arena 14,817 / 14,817 $955,259
June 8, 2011 Milwaukee Bradley Center 13,748 / 13,748 $897,042
June 11, 2011 Detroit Ford Field 47,992 / 47,992 $3,453,549
June 14, 2011 Saint Paul Xcel Energy Center 28,977 / 28,977 $1,913,737
June 15, 2011
June 18, 2011 Pittsburgh Heinz Field 52,009 / 52,009 $4,009,118
June 21, 2011 Buffalo First Niagara Center 14,487 / 14,487 $966,749
June 22, 2011 Hartford XL Center 12,436 / 12,436 $810,165
June 25, 2011 Foxborough Gillette Stadium 110,800 / 110,800 $8,026,350
June 26, 2011
June 30, 2011 Greensboro Greensboro Coliseum 14,789 / 14,789 $990,701
July 1, 2011 Knoxville Thompson–Boling Arena 13,754 / 13,754 $903,875
July 14, 2011 Montreal Canada Bell Centre 13,439 / 13,439 $1,254,230
July 15, 2011 Toronto Air Canada Centre 30,144 / 30,144 $3,036,000
July 16, 2011
July 19, 2011 Newark U.S. Prudential Center 51,487 / 51,487 $3,875,463
July 20, 2011
July 23, 2011
July 24, 2011
July 28, 2011 Grand Rapids Van Andel Arena 11,012 / 11,012 $724,854
July 29, 2011 Indianapolis Conseco Fieldhouse 13,329 / 13,329 $877,175
July 30, 2011 Cleveland Quicken Loans Arena 14,873 / 14,873 $976,954
August 2, 2011 Washington, D.C. Verizon Center 29,303 / 29,303 $2,068,789
August 3, 2011
August 6, 2011 Philadelphia Lincoln Financial Field 51,395 / 51,395 $4,268,678
August 9, 2011 Rosemont Allstate Arena 26,112 / 26,112 $1,909,603
August 10, 2011
August 13, 2011 St. Louis Scottrade Center 27,965 / 27,965 $1,850,159
August 14, 2011
August 18, 2011 Edmonton Canada Rexall Place 25,336 / 25,336 $2,136,270
August 19, 2011
August 23, 2011 Los Angeles U.S. Staples Center 54,900 / 54,900 $3,927,154
August 24, 2011
August 27, 2011
August 28, 2011
September 1, 2011 San Jose HP Pavilion 24,827 / 24,827 $1,825,448
September 2, 2011
September 3, 2011 Sacramento Power Balance Pavilion 12,432 / 12,432 $934,326
September 6, 2011 Portland Rose Garden Arena 13,610 / 13,610 $903,445
September 7, 2011 Tacoma Tacoma Dome 19,904 / 19,904 $1,289,430
September 10, 2011 Vancouver Canada Rogers Arena 26,030 / 26,030 $2,190,680
September 11, 2011
September 16, 2011 Nashville U.S. Bridgestone Arena 28,178 / 28,178 $1,841,134
September 17, 2011
September 20, 2011 Bossier City CenturyLink Center 11,510 / 11,510 $728,546
September 21, 2011 Tulsa BOK Center 12,546 / 12,546 $907,573
September 24, 2011 Kansas City Arrowhead Stadium 48,562 / 48,562 $3,148,046
September 27, 2011 Denver Pepsi Center 12,908 / 12,908 $834,916
September 28, 2011 Salt Lake City EnergySolutions Arena 13,720 / 13,720 $896,946
October 1, 2011 Atlanta Philips Arena 26,244 / 26,244 $1,726,661
October 2, 2011
October 4, 2011 North Little Rock Verizon Arena 13,566 / 13,566 $856,123
October 5, 2011 New Orleans New Orleans Arena 12,943 / 12,943 $830,289
October 8, 2011 Arlington Cowboys Stadium 55,451 / 55,451 $4,337,062
October 11, 2011 Louisville KFC Yum! Center 14,848 / 14,848 $1,003,828
October 14, 2011 Lubbock United Spirit Arena 10,419 / 10,419 $710,426
October 15, 2011 Oklahoma City Chesapeake Energy Arena 11,592 / 11,592 $758,364
October 20, 2011 San Diego Valley View Casino Center 10,834 / 10,834 $792,634
October 21, 2011 Glendale Jobing.com Arena 27,029 / 27,029 $1,826,025
October 22, 2011
October 25, 2011 San Antonio AT&T Center 13,851 / 13,851 $901,535
October 26, 2011 Austin Frank Erwin Center 11,999 / 11,999 $752,078
October 29, 2011 Lexington Rupp Arena 16,237 / 16,237 $1,041,935
October 30, 2011 Memphis FedExForum 12,604 / 12,604 $820,036
November 5, 2011 Houston Minute Maid Park 42,095 / 42,095 $3,435,756
November 11, 2011 Jacksonville Jacksonville Veterans Memorial Arena 11,785 / 11,785 $749,099
November 12, 2011 Tampa St. Pete Times Forum 13,695 / 13,695 $914,300
November 13, 2011 Miami American Airlines Arena 12,153 / 12,153 $786,904
November 16, 2011 Charlotte Time Warner Cable Arena 14,272 / 14,272 $920,903
November 17, 2011 Raleigh RBC Center 13,567 / 13,567 $866,056
November 18, 2011 Columbia Colonial Life Arena 12,807 / 12,807 $828,231
November 21, 2011 New York City Madison Square Garden 26,652 / 26,652 $1,988,411
November 22, 2011
March 2, 2012 Perth Australia Burswood Dome Hot Chelle Rae 15,142 / 15,142 $1,878,530
March 4, 2012 Adelaide Adelaide Entertainment Centre 8,589 / 8,589 $1,075,370
March 6, 2012 Brisbane Brisbane Entertainment Centre 19,870 / 19,870 $2,416,030
March 7, 2012
March 9, 2012 Sydney Allphones Arena 27,900 / 27,900 $3,420,360
March 10, 2012
March 12, 2012 Melbourne Rod Laver Arena 33,793 / 33,793 $4,151,650
March 13, 2012
March 14, 2012
March 16, 2012 Auckland New Zealand Vector Arena 32,585 / 32,585 $2,888,560
March 17, 2012
March 18, 2012
Total 1,639,137 / 1,642,435 (99.8%) $123,678,576

References
  1. Federal Reserve Bank of Minneapolis. "Consumer Price Index (estimate) 1800–". Retrieved January 1, 2020.
  2. "Top 50 Worldwide Tours (01/01/2011 – 06/30/2011)" (PDF). Pollstar. Pollstar, Inc. July 8, 2011. Archived from the original (PDF) on August 2, 2011. Retrieved July 15, 2011.
  3. "Top 25 Worldwide Tours" (PDF).
  4. "Taylor Swift's World Tour". Pollstar. Associated Content. November 23, 2010. Archived from the original on June 10, 2013. Retrieved November 24, 2010.
  5. Vena, Jocelyn (November 23, 2010). "Taylor Swift Announces Speak Now World Tour Dates". MTV News. Retrieved November 24, 2010.
  6. Mapes, Jillian. "Taylor Swift Announces 'Speak Now' World Tour". Billboard. Retrieved November 24, 2010.
  7. Golden, Fran (October 22, 2010). "Taylor Swift to Perform on World's Largest Cruise Ship". AOL Travel News. AOL, Inc. Retrieved November 24, 2010.
  8. "Taylor Swift's 'Red' Tour: Her Amps Go Up to 22 | Rob Sheffield". Rolling Stone. March 20, 2013. Retrieved March 29, 2013.
  9. Becca (August 11, 2011). "Taylor Swift's Arm Art is a Mood Ring – The Country Vibe News". Thecountryvibe.com. Archived from the original on August 7, 2013. Retrieved May 10, 2012.
  10. Widdicombe, Lizzie (October 10, 2011). "You Belong With Me". The New Yorker. Retrieved October 11, 2011.
  11. Perpetua, Matthew. "Videos: Taylor Swift's Coast-to-Coast Cover Songs". Rolling Stone. Retrieved May 15, 2012.
  12. Roland, Tom (December 2, 2011). "Taylor Swift: Billboard's Woman of the Year". Billboard. p. 2. Retrieved May 15, 2012.
  13. Coffey, Kevin (May 28, 2011). "Taylor Swift shimmers in Omaha". Omaha World-Herald. Archived from the original on June 30, 2012. Retrieved May 27, 2011.
  14. http://justrandomthings.com/2015/04/09/reminisce-to-taylor-swifts-speak-now-era-with-drops-of-jupiter-cover/
  15. "Speak Now World Tour Guests". taylortalk.org. Retrieved June 6, 2015.
  16. "Billboard Boxscore: Issue Date 11/12/2011". Billboard. November 12, 2011. Archived from the original on November 3, 2011. Retrieved November 3, 2011.
  19. "Billboard Boxscore". Billboard. New York. 124 (11). April 7, 2012. ISSN 0006-2510. Archived from the original on March 31, 2012. Retrieved March 30, 2012.
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