Sundance Film Festival

Sundance began in Salt Lake City in August 1978 as the Utah/US Film Festival in an effort to attract more filmmakers to Utah.[5] It was founded by Sterling Van Wagenen,[6] head of Robert Redford's company Wildwood, and John Earle of the Utah Film Commission. The 1978 festival featured films such as Deliverance, A Streetcar Named Desire, Midnight Cowboy, Mean Streets, and Sweet Smell of Success.[7] The goal of the festival was to showcase American-made films, highlight the potential of independent film, and increase visibility for filmmaking in Utah. The main focus of the event was to conduct a competition for independent American films, present a series of retrospective films and filmmaker panel discussions, and celebrate the Frank Capra Award. The festival also highlighted the work of regional filmmakers who worked outside the Hollywood system.

In 1979, Sterling Van Wagenen left to head up the first-year pilot program of what became the Sundance Institute, and James W. Ure took over briefly as executive director, followed by Cirina Hampton Catania. More than 60 films were screened at the festival that year, and panels featured many well-known Hollywood filmmakers. Also that year, the first Frank Capra Award went to Jimmy Stewart. The festival also made a profit for the first time. In 1980, Catania left to pursue a production career in Hollywood.

In 1981, the festival moved to Park City, Utah, and changed the dates from September to January. The move from late summer to midwinter was done by the executive director Susan Barrell with the cooperation of Hollywood director Sydney Pollack, who suggested that running a film festival in a ski resort during winter would draw more attention from Hollywood. It was called the US Film and Video Festival.

In 1984, the now well-established Sundance Institute, headed by Sterling Van Wagenen, took over management of the US Film Festival. Gary Beer and Van Wagenen spearheaded production of the inaugural US Film Festival presented by Sundance Institute (1985), which included Program Director Tony Safford and Administrative Director Jenny Walz Selby. The branding and marketing transition from the US Film Festival to the Sundance Film Festival was managed under the direction of Colleen Allen, Allen Advertising Inc., by appointment of Robert Redford. In 1991, the festival was officially renamed the Sundance Film Festival, after Redford's character the Sundance Kid from the film Butch Cassidy and the Sundance Kid.[8]

The Sundance Film Festival experienced its extraordinary growth in the 1990s, under the leadership of Geoffrey Gilmore and John Cooper, who transformed the venue into the premier festival in the United States, on par of Cannes, Venice, Berlin, and Toronto International Film Festival. That crucial era is very well documented in Professor Emanuel Levy's book, Cinema of Outsiders: The Rise of American Independent Cinema (NYU Press, 1999, 2001, 2011), the most comprehensive chronicle of Sundance and the Indie movement over the past four decades.

UK-based publisher C21 Media first revealed in October 2010 that Robert Redford was planning to bring the Sundance Film Festival to London,[9] and in March the following year, Redford officially announced that Sundance London would be held at The O2, in London from 26–29 April 2012; the first time it has traveled outside the US.[10]

In a press statement, Redford said, "We are excited to partner with AEG Europe to bring a particular slice of American culture to life in the inspired setting of The O2, and in this city of such rich cultural history. [...] It is our mutual goal to bring to the UK, the very best in current American independent cinema, to introduce the artists responsible for it, and in essence, help build a picture of our country that is broadly reflective of the diversity of voices not always seen in our cultural exports."[10]

The majority of the film screenings, including the festival's premieres, would be held within the Cineworld cinema at The O2 entertainment district.[11] The 2013 Sundance London Festival was held 25–28 April 2013, and sponsored by car-maker Jaguar.[12]

Sundance London 2014 took place on 25–27 April 2014 at the O2 arena;[13] however the 2015 Festival was cancelled in an announcement on 16 January 2015.[14]

Sundance London returned to London from 2–5 June 2016,[15] and again 1–4 June 2017,[16] both at Picturehouse Central in London's West End. The 2018 and 2019 events continued at the same venue.[17]

Films shown at the 2019 event included the controversial dark tale The Nightingale, US comedy Corporate Animals, Lulu Wang's The Farewell (which won the Audience Award[18]) and Sophie Hyde's film based on Emma Jane Unsworth's novel about female friendship, Animals.[19]

Inaugurated in 2014, Sundance Film Festival: Hong Kong has taken place in 2016, 2017, 2018 and from 19 September to 1 October 2019. The 2020 event has not been scheduled yet. It is held at The Metroplex in Kowloon Bay each year.[20]

From 2006 through 2008, Sundance Institute collaborated with the Brooklyn Academy of Music (BAM) on a special series of film screenings, performances, panel discussions, and special events bringing the institute's activities and the festival's programming to New York City.[21]