Dongfeng Fengshen
Aeolus (Dongfeng Fengshen) is an automobile marque owned by the Chinese automaker Dongfeng Passenger Vehicle Company, a division of Dongfeng Motor Group. The brand was launched in July 2009 using the Fengshen name,[1] and was later renamed to Aeolus as the English name, while the Chinese name remained the same (Chinese: 风神; pinyin: Fēngshén).
Product type | Automobile marque | ||||||
---|---|---|---|---|---|---|---|
Owner | Dongfeng Motor Group | ||||||
Country | China | ||||||
Introduced | July 2009 | ||||||
Markets | China South America | ||||||
Website | dfpv.com.cn | ||||||
Chinese name | |||||||
Simplified Chinese | 东风风神 | ||||||
Traditional Chinese | 東風風神 | ||||||
Literal meaning | Easterly wind, wind god | ||||||
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Some of its products are based on those of PSA Peugeot Citroën, such as Fengshen L60, launched by Dongfeng Peugeot-Citroën in 2015.[2]
History
The Fengshen name was first used as a vehicle model name by Yunbao Automobile, a joint-venture set up by the Taiwanese Yulon Motor. During the late 1990s, Nissan of Japan was formally added as a partner in the Yunbao joint-venture which resulted in the first Fengshen, the Yunbao Fengshen 7200, a rebadged model line based on the Nissan Bluebird U13 that was launched in the Chinese market in 1998. Later in 2003, Nissan bought Yulon's share in the joint-venture which became Dongfeng-Nissan, and later the Fengshen name was chosen to become the name of the new sub-brand.[3]
The first Fengshen production model, an A-class four-door sedan called the Fengshen S30, was unveiled at the Auto Shanghai motor show in April 2009[4] and went on sale in China in July 2009.[1]
In June 2010, Dongfeng began the construction of an engine plant in Hebei province for the manufacture of self-developed engines for Fengshen vehicles.[5]
The Fengshen H30, a mid-sized five-door hatchback, was officially launched in January 2011. The Fengshen H30 Cross, a compact five-door SUV, made its debut at the Auto Shanghai motor show in April 2011[6] and went on sale in China in the same month.[7] The Fengshen A60, a compact sedan based on the Nissan Sylphy, made its debut at the Auto Guangzhou motor show in November 2011[8] and went on sale in China in March 2012.[9]
In April 2012, Dongfeng announced that it would establish a multi-brand dealership network across China selling Fengshen, Dongfeng Fengxing and Zhengzhou Nissan vehicles.[10]
Fengshen vehicles went on sale outside China for the first time in August 2012, when the marque was launched in Venezuela.[11]
Products
The current Fengshen range comprises the following models:[12]
- Fengshen E30, a city car
- Fengshen E30L, a city car
- Fengshen Yixuan (D53), a compact sedan
- Fengshen Yixuan GS, a compact crossover wagon
- Fengshen H30, a compact five-door hatchback
- Fengshen S30, a subcompact four-door sedan based on the platform of the Citroën Fukang[13]
- Fengshen A30, a subcompact four-door sedan
- Fengshen A60, a compact four-door sedan available with a 2.0 litre engine[14]
- Fengshen E70, an electric compact four-door sedan based on the A60.
- Fengshen L60, a compact sedan based on the platform of the Peugeot 408[15]
- Fengshen A9, an executive four-door sedan
- Fengshen H30 Cross, a subcompact five-door CUV
- Fengshen AX3, a subcompact five-door CUV
- Fengshen AX4, a subcompact five-door CUV
- Fengshen AX5, a compact five-door CUV
- Fengshen AX7, a compact five-door CUV[16]
- A Fengshen E30L
- A Fengshen (Aeolus) Yixuan (D53)
- A Fengshen (Aeolus) Yixuan GS
- A Fengshen A30
- A Fengshen A60
- A Fengshen H30
- A Fengshen H30 Cross
- A Fengshen S30
- A Fengshen AX3
- A Fengshen AX4
- A Fengshen AX5
- A Fengshen AX7
- A Fengshen L60
Fengshen products currently in development include a large MPV[17] and an electric powered city car.[18]
Sales
Fengshen products are currently sold in China and Venezuela.
Calendar year | Total sales |
---|---|
2009 | 22,000[1] |
2012 | 60,200[19] |
2013 | 80,077[20][note 1] |
Notes
- China only.
References
- "Dongfeng offering own-brand sedans". China Daily. 8 February 2010. Retrieved 27 January 2013.
- "PSA Peugeot Citroën in China (a PSA Press Kit)". groupe-psa.com. PSA Peugeot Citroën. April 2015. Archived from the original on 14 June 2016. Retrieved 9 April 2017.
- "China Car History: Yunbao YB6470".
- "Dongfeng set to roll out Fengshen S30 car". Gasgoo. 8 May 2009. Retrieved 27 January 2013.
- "Dongfeng Motor starts to build engine plant". Gasgoo. 27 June 2010. Retrieved 27 January 2013.
- "Premiere Showroom". China Daily. 22 April 2011. Retrieved 27 January 2013.
- "Dongfeng-Fengshen H30 Cross Listed & Priced in China". Car News China. 28 April 2011. Retrieved 27 January 2013.
- "Dongfeng-Fengshen A60 debuts at the Guangzhou Auto Show". Car News China. 21 November 2011. Retrieved 27 January 2013.
- "Dongfeng Fengshen A60 listed & priced in China". Car News China. 29 March 2012. Retrieved 27 January 2013.
- "Dongfeng planning to set up multi-brand dealers". Gasgoo. 6 April 2012. Retrieved 27 January 2013.
- "Dongfeng begins export of self-developed Fengshen". China Daily. 20 August 2012. Retrieved 27 January 2013.
- "Brands". Dongfeng Motor Corporation Passenger Vehicle Company. Retrieved 27 January 2013.
- "Dongfeng-Fenshen S30 will hit the China car market on March 28". Car News China. 22 January 2013. Retrieved 27 January 2013.
- "Dongfeng Fengshen A60 makes market debut". Gasgoo. 29 March 2012. Retrieved 27 January 2013.
- "Dongfeng Fengshen L60". China Auto Web. Retrieved 4 May 2015.
- "Dongfeng AX7 SUV". China Auto Web. Retrieved 4 May 2015.
- "Spy Shots: new large MPV from Dongfeng". Car News China. 27 July 2012. Retrieved 27 January 2013.
- "Spy Shots: Dongfeng working on small EV". Car News China. 10 August 2012. Retrieved 27 January 2013.
- "Majority of manufacturers in Chinese automobile market fail to meet sales targets for 2012". Gasgoo. 23 January 2013. Retrieved 27 January 2013.
- "2013 Passenger Vehicle Sales by Brand". China Auto Web. 15 January 2014. Retrieved 4 March 2014.
Further reading
- "Dongfeng: 30b yuan for own brands". China Daily. 19 December 2011. Retrieved 28 January 2013.