List of most-viewed online videos in the first 24 hours

This list contains the top 20 online videos that received the most views within 24 hours of release. It also contains a list of the top 20 online trailers; the trailer views are generated from different online platforms such as Facebook, Twitter, and YouTube.

Top videos

Film trailers are excluded here. Out of the top twenty most-viewed videos, three artists have more than one video listed: BTS has six entries, Blackpink has four and Taylor Swift has two.

In September 2019, YouTube changed their policy on video view counts and excluded paid advertising views from future 24-hour statistics.

Rank Title[lower-alpha 1] Uploader / artist[lower-alpha 2] Platform Views[lower-alpha 3]
(millions)		 Release date Ref(s)
1.Rings Prank†Paramount PicturesFacebook200.0January 23, 2017[1]
2."Dynamite"BTSYouTube101.1August 21, 2020[2]
3."How You Like That"BlackpinkYouTube86.3June 26, 2020[3]
4."Ice Cream"Blackpink and Selena GomezYouTube79.0August 28, 2020[4]
5."Boy with Luv"BTS (feat. Halsey)YouTube74.6April 12, 2019[5]
6."Life Goes On"BTSYouTube71.6November 20, 2020[6]
7."Me!"Taylor Swift (feat. Brendon Urie)YouTube65.2April 26, 2019[7]
8."Lovesick Girls"BlackpinkYouTube61.4October 2, 2020[8]
9."Kill This Love"BlackpinkYouTube56.7April 5, 2019[9]
10."Thank U, Next"Ariana GrandeYouTube55.4November 30, 2018[10]
11.Chewbacca Mask Lady†Candace PayneFacebook50.0May 19, 2016[11]
12."On" (Kinetic Manifesto Film: Come Prima)BTSYouTube46.5February 21, 2020[12]
13."Idol"BTSYouTube45.9August 24, 2018[13][14]
14."On"BTSYouTube43.8February 28, 2020[15]
15."Look What You Made Me Do"Taylor SwiftYouTube43.2August 27, 2017[16][17]
16."Fancy"TwiceYouTube42.1April 22, 2019[18]
17.Massive Pillow Chair†Insider DesignFacebook42.0November 3, 2016[19]
18.YouTube Rewind: The Ultimate 2016 Challenge†YouTube SpotlightYouTube38.9December 7, 2016[20]
"Gooba"6ix9ineYouTube38.9May 8, 2020[21]
19."Killshot"EminemYouTube38.1September 14, 2018[22]
20."Slowly Slowly"Guru Randhawa (feat. Pitbull)YouTube38.0April 19, 2019[23]
As of November 25, 2020
  1. A dagger (†) indicates the upload is not a music video.
  2. For music videos
  3. The number of worldwide views accumulated in the video's first 24 hours.

Controversy

In July 2019, there was some controversy regarding the legitimacy of YouTube's 24 hour records, after Indian hip hop rapper Badshah's song "Paagal" received 75 million views in 24 hours, and surpassed the viewership record of "Boy with Luv" by K-pop group BTS and American singer Halsey. YouTube did not congratulate Badshah like it did for previous record holders and later released a statement that Badshah's record label, Sony Music India, had purchased advertisements from Google and YouTube that embedded the video or directed fans to it in some way. It also emerged that this is a common practice in the global music industry, and similar methods had also been used by the record labels of previous record holders such as Ariana Grande, Blackpink and Taylor Swift, thus casting doubt on some of the past 24-hour viewership records on YouTube.[24][25] In September 2019, YouTube announced that their charts will no longer include paid advertising views.[26]

Top trailers
See also: Trailer (promotion)
Rank Film Type Distributor Views[lower-alpha 1]
(millions)		 Release date Ref.
1.Avengers: EndgameOfficial Trailer #1Walt Disney Studios289.0December 7, 2018 [27]
2.Avengers: EndgameOfficial Trailer #2Walt Disney Studios268.0March 14, 2019 [28]
3.Avengers: Infinity WarOfficial Trailer #1Walt Disney Studios230.0November 29, 2017 [29]
4.The Lion KingTeaser TrailerWalt Disney Studios224.6November 22, 2018 [30]
5.ItTeaser TrailerWarner Bros. Pictures197.0March 29, 2017 [31]
6.Avengers: Infinity WarOfficial Trailer #2Walt Disney Studios179.0March 16, 2018 [32]
7.MulanOfficial TeaserWalt Disney Studios175.1July 7, 2019 [33]
8.The Lion KingOfficial TrailerWalt Disney Studios174.0April 10, 2019 [34]
9.F9Official TrailerUniversal Pictures151.0January 31, 2020[35]
10.The Fate of the FuriousOfficial Trailer #1Universal Pictures139.0December 11, 2016[31]
11.Thor: RagnarokTeaser TrailerWalt Disney Studios136.0April 10, 2017[36]
12.Spider-Man: Far From HomeOfficial TrailerSony Pictures135.2May 6, 2019[37]
13.Spider-Man: Far From HomeTeaser TrailerSony Pictures130.0January 15, 2019[38]
14.Beauty and the BeastOfficial Trailer #1Walt Disney Studios127.6November 14, 2016[39]
15.Star Wars: The Last JediOfficial TrailerWalt Disney Studios120.1October 9, 2017[40]
16.Frozen IITeaser TrailerWalt Disney Studios116.4February 13, 2019[41]
17.Spider-Man: HomecomingOfficial Trailer #1Sony Pictures116.0December 8, 2016[38]
18.Fifty Shades DarkerOfficial Trailer #1Universal Pictures114.0September 13, 2016[42]
19.Incredibles 2Teaser TrailerWalt Disney Studios113.6November 18, 2017[43]
20.Star Wars: The Force AwakensOfficial TrailerWalt Disney Studios112.0October 19, 2015[44]
As of September 19, 2020
  1. The number of worldwide views accumulated in the video's first 24 hours.

See also

References
  1. "EXCLUSIVE: Inside the 'Rings' Prank That Has Scared Up More Than 200 Million Views". Entertainment Tonight. Archived from the original on October 9, 2019. Retrieved October 9, 2019.
  2. Iasimone, Ashley (August 23, 2020). "BTS Break Major YouTube Record With 'Dynamite'". Billboard. Archived from the original on August 24, 2020. Retrieved August 24, 2020.
  3. Tuccillo, Andrea (June 29, 2020). "Blackpink's "How You Like That" video breaks YouTube record for biggest 24-hour debut". ABC News Radio. Archived from the original on June 29, 2020. Retrieved June 29, 2020.
  4. Hicap, Jonathan (September 1, 2020). "YouTube reveals official first 24-hour views for BLACKPINK's 'Ice Cream' music video". Manila Bulletin. Retrieved September 1, 2020.
  5. Kelly, Caitlin (April 15, 2019). "BTS's 'Boy With Luv' Smashes YouTube's Record For Most Views In 24 Hours". Forbes. Archived from the original on April 15, 2019. Retrieved April 15, 2019.
  6. Hicap, Jonathan (November 25, 2020). "YouTube reveals first 24-hour views for BTS' 'Life Goes On' music video". Manila Bulletin. Archived from the original on November 25, 2020. Retrieved November 25, 2020.
  7. McIntyre, Hugh (April 27, 2019). "Taylor Swift's 'Me!' Music Video Has Already Broken A Very Important YouTube Record". Forbes. Archived from the original on April 27, 2019. Retrieved April 27, 2019.
  8. "YouTube reveals official first 24-hour views for BLACKPINK's 'Lovesick Girls' MV". Manila Bulletin. Retrieved October 6, 2020.
  9. Herman, Tamar (April 8, 2019). "Blackpink's 'Kill This Love' Has Biggest-Ever Music Video Debut On YouTube". Billboard. Archived from the original on April 8, 2019. Retrieved April 8, 2019.
  10. "Ariana Grande's 'Thank U, Next' Has the Biggest Music Video Debut in YouTube History". Billboard. Archived from the original on December 5, 2018. Retrieved December 5, 2018.
  11. Parker, Ryan (May 20, 2016). "Chewbacca mask-wearing mom hits 50 million Facebook views in 24 hours". The Hollywood Reporter. Archived from the original on May 23, 2016.
  12. Beech, Mark. "BTS Adds YouTube Record, 'Carpool Karaoke' To Chart-Topping Album". Forbes. Archived from the original on February 28, 2020. Retrieved February 27, 2020.
  13. Herman, Tamar (August 27, 2018). "BTS' 'Idol' Has Biggest YouTube 24-Hour Debut of All Time". Billboard. Archived from the original on August 27, 2018. Retrieved August 27, 2018.
  14. Hicap, Jonah (September 20, 2018). "EXCLUSIVE: BTS' music video IDOL beat Taylor Swift's record by 2.7 million views". Metro. Archived from the original on October 20, 2018. Retrieved December 1, 2018.
  15. McIntyre, Hugh (March 3, 2020). "BTS's 'On' Scores The Seventh-Largest YouTube Debut Ever". Forbes. Archived from the original on March 4, 2020. Retrieved March 4, 2020.
  16. "Taylor Swift Tops PSY's 24-Hour YouTube Record With 'Look What You Made Me Do'". Billboard. August 29, 2017. Archived from the original on October 17, 2017. Retrieved August 30, 2017.
  17. Kelley, Caitlin (May 21, 2018). "BTS' 'Fake Love' Music Video Has the Biggest 24-Hour YouTube Debut of 2018". Billboard. Archived from the original on May 26, 2018. Retrieved May 21, 2018.
  18. Kelley, Caitlin. "TWICE's 'Fancy' Becomes YouTube's Seventh-Biggest Debut In 24 Hours". Forbes. Archived from the original on May 1, 2019. Retrieved May 1, 2019.
  19. Zeveloff, Julie (November 4, 2016). "The Internet is Losing its Mind Over This Gigantic Fluffy Pillow That's as Big as a Bed". Insider. Archived from the original on November 8, 2016. Retrieved November 7, 2016.
  20. Cantor, Brian. "Taylor Swift's "Look What You Made Me Do" Video Breaks Adele's Vevo Record (Update)". Headline Planet. Archived from the original on August 31, 2017. Retrieved August 29, 2017.
  21. II, C. Vernon Coleman. "YouTube Confirms 6ix9ine and Nicki Minaj's "Trollz" Didn't Break Hip-Hop Record for Most Views in 24 Hours". XXL Mag. Retrieved June 15, 2020.
  22. Lynch, John (September 18, 2018). "Eminem's new diss track had the biggest debut of a hip-hop song in YouTube's history". Business Insider. Retrieved September 18, 2018.
  23. Desk, India com Buzz (April 20, 2019). "Punjabi Singer Guru Randhawa Grooves to His Latest Hit Track 'Slowly Slowly' as he Celebrates The Success of The Peppy Song". India.com. Penske Media Corporation. Archived from the original on April 20, 2019. Retrieved April 20, 2019.
  24. "Bollywood Rapper Sets Viewer Record YouTube Isn't Talking About". Bloomberg News. July 30, 2019. Archived from the original on October 20, 2019. Retrieved September 20, 2019.
  25. "Six Days After Sony Says Indian Rapper's Video Broke One-Day Record for Views, YouTube Has Yet to Confirm". Billboard.com. Archived from the original on October 23, 2019. Retrieved July 28, 2019.
  26. "Maintaining credibility and consistency on YouTube: Revisions to YouTube Music Charts and 24-hour record debut policy". Official YouTube Blog. YouTube. Archived from the original on September 20, 2019. Retrieved September 20, 2019.
  27. Spangler, Todd (December 8, 2018). "'Avengers: Endgame' Trailer Smashes 24-Hour Video Views Record". Variety. Archived from the original on December 10, 2018. Retrieved December 8, 2018.
  28. @MarvelStudios (March 17, 2019). "Thank you to the greatest fans in the universe for making Marvel Studios #CaptainMarvel the #1 movie in the world two weeks in a row, and doing 'whatever it takes' to watch the #AvengersEndgame trailer 268 million times in 24 hours" (Tweet) – via Twitter.
  29. Couch, Aaron (November 30, 2017). "Captain America's 'Infinity War' Beard Was Most Popular Part of Trailer". The Hollywood Reporter. Archived from the original on November 30, 2017. Retrieved November 30, 2017.
  30. @DisneyStudios (November 24, 2018). "To our entire pride: Thank you for helping the teaser trailer for #TheLionKing become the most-viewed Disney trailer debut ever as it reached a record-breaking 224.6 million global views in 24 hours!" (Tweet) – via Twitter.
  31. "It trailer sets all-time viewing record, bulldozing The Fate of the Furious". Entertainment Weekly. Archived from the original on March 31, 2017.
  32. "New 'Avengers: Infinity War' Trailer Nabs Third-Biggest Debut Ever". The Hollywood Reporter. March 20, 2018. Archived from the original on March 21, 2018.
  33. Tartaglione, Nancy (July 9, 2019). "'Mulan' Teaser Trailer Logs Epic 175M+ Views In First 24 Hours, Including 52M From China". Archived from the original on July 9, 2019. Retrieved July 9, 2019.
  34. Disney's Investor Day 2019 Webcast. The Walt Disney Company. April 11, 2019. 96 minutes in. Archived from the original on April 14, 2019. Retrieved April 14, 2019.
  35. D'Alessandro, Anthony (February 5, 2020). "'F9' Trailer Revs Up Huge 439M+ Views Since Miami Concert & Super Bowl; Advance Ticket Sales 50% Ahead Of 'Fate Of The Furious'". Deadline Hollywood. Archived from the original on February 6, 2020. Retrieved February 7, 2020.
  36. "'Thor: Ragnarok' Trailer Is Marvel and Disney's Most Watched Ever in 24 Hours". The Hollywood Reporter. Archived from the original on April 12, 2017.
  37. Boucher, Geoff (May 7, 2019). "Sony's 'Spider-Man: Far From Home' Trailer: 135M Views Breaks Studio Record". Archived from the original on May 8, 2019. Retrieved January 18, 2019.
  38. Boucher, Geoff (January 18, 2019). "Sony's 'Spider-Man: Far From Home' Trailer: 130M Views In 24 Hours Breaks Studio Record". Archived from the original on January 18, 2019. Retrieved January 18, 2019.
  39. "Beauty and the Beast trailer beats Fifty Shades, Star Wars for new record". Entertainment Weekly. Archived from the original on November 15, 2016.
  40. "Thank You for Supporting Star Wars: The Last Jedi". StarWars.com. Archived from the original on October 12, 2017.
  41. @DisneyFrozen (February 14, 2019). "Thank you to the fans around the world for making the teaser trailer for #Frozen2 the most viewed animation trailer of all time, with a record-breaking 116.4 million views in 24 hours!" (Tweet) – via Twitter.
  42. "The Fifty Shades Darker trailer set a new record for views in its first day". The Hollywood Reporter. Archived from the original on September 16, 2016.
  43. D'Alessandro, Anthony (February 14, 2019). "'Frozen 2' On Fire: Most-Watched Animated Film Trailer Of All Time". Archived from the original on February 15, 2019. Retrieved February 23, 2019.
  44. "Star Wars trailer viewed more than 112m times in 24 hours". The Guardian. Archived from the original on April 18, 2017.
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