DWRR-FM

DZYL-FM 102 MHz, later named DZYK-FM 102.1 MHz, was the first FM radio station in the Philippines and sole FM station of the former Chronicle Broadcasting Network (CBN). It was founded in 1956 and played the latest songs of that era. In 1957, CBN bought Alto Broadcasting System (ABS), resulting in a merger under the name Bolinao Electronics Corporation, which was changed in 1967 to ABS-CBN Broadcasting Corporation. Staffed by eight DJs, the station was popularized to listeners in the Greater Manila area. In 1968, DZYK-FM moved to 101.9 MHz and changed its call letters to DZMM-FM.

DZMM-FM remained the FM radio station of ABS-CBN until 1972, when Ferdinand Marcos declared martial law and all ABS-CBN stations, including two TV channels and six AM radio stations in Manila, were shut down under strict censorship. The FM station was taken over by Roberto Benedicto and changed to DWOK-FM (as OK 101.9) of the Banahaw Broadcasting Corporation, which had originated in 1973 as DWWK, a jazz format radio station. It was staffed by Jing Magsaysay, Wayne Enage, Ed Picson, Dody Lacuna, Ronnie Malig, Pinky Villarama and Ronnie Quintos. DWOK trailblazed another first in the Philippine radio industry as the first AM-formatted FM station, featuring news, public service programs, and music from the 1950s to the 1970s. Helen Vela also came to the station in 1984 with her counselling program Lovingly Yours, Helen.

During the 1986 People Power Revolution, the government-controlled radio and TV stations were stormed by reformist rebels and DWOK, DWAN (formerly known as DWWA) and BBC-2 were dissolved, and in July, after the fall of the Marcos regime, the newly formed Presidential Commission on Good Governance returned DWOK together with DWWW (630 kHz) to ABS-CBN. DWOK changed its callsign to DWKO and resumed broadcasting on a test basis on July 16. Lito Balquiedra Jr., Vice-President for Radio, spearheaded the return of the network to the local broadcasting scene. The station's former disc jockey Peter Musñgi (then known as Peter Rabbit) became the network's voice-over and voiced the station's new slogan, "Panalo Ka Talaga!". Sister station DZMM 630 began broadcasting the following week.

The network started recruiting both experienced and new employees and DJs. On September 14, 1986, the testing period ended and DWKO-FM was relaunched under the name Knock-Out Radio 101.9, the first FM radio station with an AM format. It operated daily from 5:00 am to 2:00 am, playing the latest Pinoy hits by artists such as Rico J. Puno, Yoyoy Villame, and APO Hiking Society, as well as OPM stars such as Gary Valenciano, Regine Velasquez, Janno Gibbs, and Donna Cruz, as well as Filipino Christmas songs. The parent TV station ABS-CBN Channel 2 resumed broadcasting the same day. At this time the ABS-CBN stations were known as the Star Network.

DWKO-FM ended its broadcasts on February 28, 1987, a span of almost five months, one of the station's shortest-lived iterations.

The following day, March 1, 1987, the station was reformatted as Zoo FM 101.9 (DZOO-FM; read as D-Z-double O-FM), with a diamond logo and a slightly uptrend pop sound. The jingles used for the station were produced by JAM Creative Productions. Its slogan was Hayop Talaga! and it was manned by a group of eight DJs including George Boone, Jeremiah Jr., Bob Curry, Bill O'Brien, Andy Santillan (aka Dave Ryan, later known as "The Unbeatable"), and Joe Monkey. The station played disco music and OPM hits by stars such as Gary V, Randy Santiago, Regine Velasquez, Ogie Alcasid, and Sharon Cuneta, especially after the implementation of Executive Order No. 255 by President Corazon Aquino.

Its competitors included The Giant 97.1 WLS-FM (now Barangay LS 97.1), 99.5 RT (now 99.5 Play FM), Magic 89.9, 89 DMZ (now Wave 89.1), and NU 107 (now Wish 1075). Ultimately, despite the resurgence of ABS-CBN, which by 1988 had top place in the TV industry, WLS's ratings dominance led to the demise of the Zoo FM format. At midnight on the night of July 15, 1989, the station signed off with "Farewell" by Raymond Lauchengco.

At 6:00 am on July 16, 1989, the station was again reformatted again to what became known as 101.9 Radio Romance (RR), playing all easy-listening love songs except for a Sunday OPM program. At first all the DJs were female, including Amy Perez, and it became the first FM station to implement the technological innovation of originating playlists from compact discs. That year also signaled the station's first nationwide reach when 103.1 MHz Baguio simulcasted its signals, ensuring uninterrupted listening for travelers from Manila to as far north as Ilocos Sur; in the early 1990s it began simulcasting via satellite to stations across the country. "Radio Romance" became the title of a theme song for the station composed by Jose Mari Chan and of a movie.

Radio Romance signed off for the last time on April 28, 1996.

On April 29, 1996, DWRR relaunched itself as a mainstream pop music station branded WRR 101.9. It also became the first FM radio station to be fully broadcast in Filipino language, in order to compete with rival English-language FM stations such as GMA Network's Campus Radio 97.1 WLS, Magic 89.9 and 99.5 RT. (Prior to the adoption of masa format, all FM stations were English-based.) By the end of that year, all ABS-CBN FM stations had switched from English to their native languages. WRR's initial slogan was All the Hits, All the Time!. On November 2, 1998, it adopted the tagline For Life! (derived from a co-owned station in Cebu), i.e., giving life to listeners with entertainment.

In late 1999, DWRR's transmitting equipment moved from the ABS-CBN Broadcast Center that had been used before martial law to a new transmitter tower at the Eugenio Lopez Center in Antipolo City because of the upgrading of the Millennium Transmitter.

In July 2005, the WRR brand was dropped from the name and the station adopted the slogan Alam Mo Na 'Yan! (You Already Know It!). In November 2008, the slogan was changed again to Bespren! (Bestfriend!).

The station had its last broadcast under the 101.9 For Life! brand on September 19, 2009 and underwent a transition period playing automated music in preparation for a relaunch of DWRR-FM's new branding on October 1, 2009. However, due to the effects of Typhoon Ondoy (Ketsana) in Manila, the rebrand was postponed for a month, while the station temporarily went under the name "ABS-CBN 101.9 FM" or simply "101.9". The DJs resumed live spiels at the top of the hour, but did not mention any brand or slogan.

Former logo of Tambayan 101.9, November 4, 2009 – May 2013.

Logos used by Tambayan TV when the station was named 101.9

At 9:00 pm on November 4, 2009, there was a broadcast about the history of DWRR, after which the station was relaunched as Tambayan 101.9 (tambayan is the Tagalog word for "hangout") starting with the theme song and live debut at a venue in Makati. Tambayan launched its video streaming, called Tambayan TV, where DJs are seen live from the booth. Between songs, information plugs were seen (such as Tambayan's Slumbook). Just like DZMM Teleradyo, plugs were also aired during commercial gaps. Tambayan TV is aired 24 hours over the Internet.

The station was also launched via HD Radio technology.[4]

In May 2013, ABS-CBN decided to drop the Tambayan brand and revert to the name "ABS-CBN 101.9 FM" or "101.9".

Former logo of MOR 101.9, January 1, 2014 – 2017

At midnight on July 8, 2013, 101.9 FM rebranded as MOR 101.9 My Only Radio For Life!.[5] Regular programming began at 5:00 am, with Joco Loco, Maki Rena and Eva Ronda as the first jocks to go on board. DJs from WRR 101.9 For Life! (Toni, China Heart, Reggie Valdez, Martin D., and Geri) were still part of the on-air team, as well as DJs from the former Tambayan 101.9 roster: Charlie, Jasmin, Arnold Rei, Bea, ChaCha (Czarina Marie Balba), and Onse (Onse Tolentino). The rebranding created a unified brand under MOR for ABS-CBN's FM radio stations nationwide and reverted to the "For Life" slogan first used during the WRR 101.9 For Life! era. At the same time, the station pioneered the face of drama broadcasting on the FM band by launching the daily drama anthology program Dear MOR.

In June 2018, MOR Manila and its regional stations announced a further rebrand as MOR Philippines, to connect 101.9 and its provincial stations with unified program brands and strong music choices; thus, the new tagline "One Vibe, One Sound."[6] National programming blocks began on August 11, 2018, with the launch of Dyis Is It and MOR Presents with David Bang.

On June 1, 2019, MOR 101.9 video streaming moved to Sky Cable Channel 239 from Sony Channel Asia. It could also be seen on Channel 240 (MOR 97.1 Cebu) and Channel 241 (MOR 103.1 Baguio).

In March 2020, in response to COVID-19 enhanced quarantine regulations and their effects on staffing, the station implemented a scaled-down programming operation; on the same day, it also began a hookup with its sister AM-station DZMM Radyo Patrol 630.

On May 5, 2020, the station signed off together with sister stations ABS-CBN, S+A, and DZMM, due to a cease and desist order of the National Telecommunications Commission ordering the network to suspend operations after the expiration of its legislative franchise. DJ Jhai Ho's valedictory message, with an underscore of Yeng Constantino's "Salamat", was the last song broadcast; after that, the MOR Philippines station ID was played for the last time before signing off.

On July 15, 2020, after the House of Representatives denied it a new franchise, ABS-CBN announced that on August 31 the company would retrench and lay off most of its employees. The following day in an episode of Failon Ngayon sa TeleRadyo, DJ Chacha, anchor of Dear MOR and formerly Heartbeats, confirmed that the radio station along with other regional MOR stations would fold on that date.[7][3]

Instead of August 31, MOR Philippines signed-off in the evening on August 28, 2020, the day also ended together with ABS-CBN Regional's 12 local TV Patrol and 10 local morning shows.[8][9][10][11][12]

• As Radio Romance 101.9, the jingle was composed and sung by Jose Mari Chan, used from November 6, 1995 to April 28, 1996. This theme was later reused - albeit with altered lyrics, by the Catholic Media Network's Spirit FM stations from 2002 to 2012, sung by local band Tellayouthska.
• In 1998, the "For-Life" jingle was launched. This was sung by Jolina Magdangal-Escueta and Jimmy Bondoc. This also had other shorter versions by various recording artists, having used until March 6, 2004. The first verse would later be reused in the current MOR jingle with altered lyrics. A re-hashed version was used from March 7, 2004 to September 18, 2005, performed by Heart Evangelista-Escudero and Erik Santos. Even American singer Patti Austin sang a shorter version of the "For-Life" jingle.
• On September 19, 2005 the station launched a new and hip station jingle courtesy of Vhong Navarro on vocals using the slogan Alam Mo Na 'Yan! in the lyrics, used until August 31, 2007.
• On September 1, 2007, the last "For-Life" jingle under the station's independence was launched, composed by Raimund Marasigan of Sandwich (former drummer of The Eraserheads) and interpreted by Itchyworms and by Yeng Constantino-Asuncion of Pinoy Dream Academy, used until September 19, 2009.
• As Tambayan 101.9, the 1st version jingle was popularized by Skabetche Band and Empoy, used from November 4, 2009 to December 2010.
• In December 2010, the theme was remixed and sung by the DJs for the station's Christmas 2010 jingle, being used again in Christmas 2011.
• The 2nd version of the Tambayan jingle, which is a DJ-like mixed jingle, was used by the station from January 2011 to February 14, 2012 which was done by the station's resident DJ Martin D.
• The 3rd version of the Tambayan jingle was a remix of the 2nd jingle which was heard on the Budots Budots program. This was the jingle used by the station from February 15 to March 4, 2012, hence it was short-lived.
• The 4th and final version of the Tambayan 101.9 jingle is sung by Jovit Baldivino, Yeng Constantino-Asuncion, Gloc-9 and Phylum Band, and is used from March 5, 2012 to May 17, 2013, when ABS-CBN ended the station's independence for its upcoming MOR branding.
• The 2nd Tambayan Christmas jingle was sung by KZ Tandingan featuring Loonie, used from November 24, 2012 to January 6, 2013. This is their last Christmas jingle under the station's independence.

• On July 8, 2013, together with the rebranding of the station to MOR, a new jingle & music video was launched on ASAP 18 and was performed by various artists. The current version of the new jingle was recorded by Toni Gonzaga-Soriano, Vice Ganda, and Daniel Padilla; and was adopted by all MOR stations. The jingle was used until August 7, 2016, in favor of a romance-themed version recorded by Bailey May and Ylona Garcia and used extensively on the Manila station from the day after, with provincial stations using it on an occasional basis; yet the management reverted to the original 2013 version of the jingle by June 4, 2017, with the newer rendition being used only as an alternate. Portions of the jingle contain elements from the first For Life jingle for its first verse with altered lyrics and the pre-2013 MOR jingle when it was a group of regional stations. On July 21, 2018, with the upcoming relaunch as MOR Philippines, a new network jingle was introduced during its Pinoy Music Awards, combining the 2013 jingle with David Bang's MOR regional stingers. Its new jingle was launched at noon of September 24, 2018. Toni, Vice, and Daniel were reintroduced to sing the revamped jingle.
• The 1st version of the MOR Christmas jingle is sung by Angeline Quinto and Juris, used from November 30, 2013 to January 2014.
• The 2nd version of the MOR Christmas jingle is sung by Michael Pangilinan and Morissette Amon, used from November 17, 2014 to January 2015.
• The MOR Valentine's Day Jingle is used every February since 2015.
• The 3rd version of the MOR Christmas jingle is sung by Marlo Mortel and Janella Salvador, used from November 28, 2015 to January 2016.
• The 4th version of the MOR Christmas jingle is sung by CJ Navato and Kristel Fulgar, used from November 27, 2016 to January 2017.